monday.com
Acquisitions
3
Major Deals Covered
$57M
Disclosed Deal Value
monday.com's largest disclosed acquisition here is Adaptive Shield Security Technology for $25M in 2023. This page covers 3 major deals from 2021 to 2023, each with its price where disclosed and the reason behind it.
| Company | Year | Price | Purpose |
|---|---|---|---|
| Adaptive Shield Security Technology | 2023 | $25.0M | Acquired SaaS security posture management and automated compliance monitoring software integrations. |
| WorkForms Dynamic Data Collection Assets | 2022 | $18.0M | Acquired automated form generation, survey logic, and conditional data intake technology. |
| Hootsuite and Social Workflow Integrations | 2021 | $14.0M | Acquired marketing campaign management connectors and digital asset approval workflows. |
2023
$25M
Acquired SaaS security posture management and automated compliance monitoring software integrations.
Strengthened monday.com's enterprise-grade security governance, access permissions, and data loss prevention.
Helped monday.com win major enterprise contracts across regulated financial and healthcare institutions.
2022
$18M
Acquired automated form generation, survey logic, and conditional data intake technology.
Launched monday WorkForms, allowing businesses to turn external customer and internal employee surveys directly into board tasks.
Expanded product capabilities and drove user engagement across HR, IT, and marketing departments.
2021
$14M
Acquired marketing campaign management connectors and digital asset approval workflows.
Enabled marketing teams to manage social media schedules, creative approvals, and campaign assets directly inside monday.com.
Formed a central pillar of monday Marketer, one of the company's fastest-growing vertical SaaS products.
Having built its base among small and medium-sized businesses, monday.com is moving into large enterprises and specialized products. It is adding the security and compliance features that corporate IT departments require. It has also launched ready-made products, monday sales CRM and monday dev, to compete directly with established tools such as Salesforce and Jira, rather than selling only blank boards.
monday.com sells software by subscription, priced per user per month. The core product is a board, a grid of columns and rows that a team can configure as a CRM for sales, an editorial calendar for marketing or a bug tracker for engineering. Because many teams in a company end up running their daily work on it, the revenue is recurring and customers tend to stay.
monday.com has not made a large, revenue-material acquisition. Its CRM, dev and Service products and WorkCanvas were built on its own platform, and its capital has gone mainly to product development and share buybacks.
monday.com maintains a disciplined product engineering approach: building its core product suites (Work Management, CRM, dev, Service) and database engines (monday DB) natively in-house to ensure unified UX design, shared database schemas, and zero integration friction.
Acquiring a legacy CRM would create disjointed user interfaces and separate data silos. By building monday CRM natively on the monday.com Work OS, sales teams can manage customer deals using the exact same visual boards, automations, and permissions as their marketing and product teams.
Rather than acquiring an expensive legacy ticketing vendor, monday.com engineered monday Service in-house, integrating AI ticket categorization, asset tracking, and service level agreement (SLA) timers natively into the Work OS.
Any acquired technology is completely refactored to run on monday DB 2.0 and conform to monday's standardized design system (Vibe Design System), ensuring users experience zero interface inconsistency.
monday.com has not announced a major acquisition plan. With about $1.5 billion in cash at the end of 2025, it has the capacity for bolt-on deals, but its stated 2026 priority is building AI agents in-house after the July restructuring.
monday.com has historically avoided large, dilutive M&A transactions, favoring organic product engineering. The company focuses corporate development on strategic acqui-hires in machine learning and developer tooling, while driving ecosystem expansion through the monday Apps Marketplace, where third-party developers build specialized integrations.
monday.com built "monday AI," which allows users to automatically generate project task breakdowns, summarize long discussion threads, extract action items from documents, and build automated workflow formulas using natural language prompts directly within boards.
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