Five Below, Inc. Revenue in 2025

Five Below, Inc. reported $4.6B in revenue for fiscal year 2025. This represents a growth of 19.2% compared to the 2024 figure of $3.9B.

$3.88 billion in annual net sales and 1,771 stores across 44 states represent metrics that most retailers would celebrate after decades of operation, yet Five Below achieved this scale in just over two decades since its founding in a Philadelphia suburb. The fiscal year ended February 1, 2025 saw comparable sales decline 2.7% even as total net sales grew 8.9% to $3.88 billion through aggressive unit expansion of 227 net new stores. Operating income compressed from $385.6 million in fiscal 2023 to $323.8 million in fiscal 2024, reflecting margin pressure from freight costs, inventory markdowns, and the operational drag of rapid fleet growth. Park, previously CEO of Forever 21 and Paper Source, and a former Dollar Tree board member, initiated a rapid operational reset that produced a 14.3% comparable sales increase in the third quarter of fiscal 2025 ended November 1, 2025, with net sales surging 23.1% year-over-year to $1.04 billion. The retailer generated $3.88 billion in net sales for fiscal 2024 ended February 1, 2025, with net income of $253.6 million and diluted earnings per share of $4.60. For fiscal 2024 ended February 1, 2025, the company reported net sales of $3.88 billion from a fleet of 1,771 stores, meaning the average store generated approximately $2.19 million in annual revenue, though this figure masks significant variation between mature locations and new openings. For fiscal 2024, cost of goods sold was $2.52 billion against $3.88 billion in net sales, yielding a gross profit of $1.35 billion and a gross margin of approximately 34.9%. New stores require approximately $0.3 million to $0.4 million in capital investment and are expected to achieve payback within approximately one year. In fiscal 2024, selling, general, and administrative expenses consumed $861.4 million, or 22.2% of net sales, while depreciation and amortization added another $167.4 million. Operating income of $323.8 million represented an operating margin of 8.4%, down from 10.8% in fiscal 2023. The company has no debt and funds expansion through operating cash flow, which totaled $430.6 million in fiscal 2024, supplemented by a $300 million revolving credit facility that remained largely undrawn. Capital expenditures of approximately $200 million to $230 million annually support new store construction, distribution center automation, and technology infrastructure including demand forecasting algorithms from partners like invent.ai that process hundreds of variables for store-by-store replenishment. Five Below generated $3.88 billion in net sales for fiscal 2024 ended February 1, 2025, operating 1,771 stores across 44 states with a business model that defies conventional retail categorization. The fiscal 2024 results masked underlying stress — comparable sales declined 2.7% and operating income compressed by $61.8 million — but the arrival of CEO Winnie Park in December 2024 triggered a rapid turnaround that produced 23.1% net sales growth and 14.3% comparable sales growth in Q3 fiscal 2025. The company's balance sheet, with no debt and over $500 million in cash and short-term investments, provides the financial flexibility to execute this turnaround while continuing to open 150 to 200 stores annually. The long-term target of more than 3,500 stores, combined with the expansion of Five Beyond items and deeper private-label penetration, suggests a path to $6 billion or more in annual revenue within five to seven years. Dollar General and Dollar Tree dominate the extreme-value consumables market, with Dollar General operating approximately 14,500 stores and generating $34.2 billion in revenue, and Dollar Tree operating roughly 15,288 stores with $19.4 billion in revenue. Ollie's Bargain Outlet, with approximately 500 stores and $1.8 billion in revenue, is the closest analog to Five Below in terms of treasure-hunt merchandising, but Ollie's relies entirely on closeout and overstock merchandise, which creates supply inconsistency and limits trend responsiveness. Big Lots, with approximately 1,400 stores and $6.1 billion in revenue, has historically focused on furniture and home décor, a category mix that overlaps with Five Beyond but not with the core tween-focused assortment. Target Corporation, with $104.8 billion in revenue and 415,000 employees, has aggressively developed private-label discretionary brands — Cat & Jack, Pillowfort, Heyday — that compete for the same teen and tween wallet share. Walmart's $600 billion-plus in annual revenue and massive private-label portfolio create a price umbrella that constrains Five Below's ability to raise prices. Five Below reported net sales of $3.88 billion for fiscal 2024 ended February 1, 2025, an 8.9% increase over the $3.56 billion reported in fiscal 2023, which contained a 53rd week contributing approximately $48.1 million. Gross profit for fiscal 2024 was $1.35 billion, yielding a gross margin of 34.9%, down modestly from prior-year levels due to higher freight costs, inventory markdowns, and the mix impact of rapid new-store openings, which typically operate at lower initial margins. Adjusted gross profit, which excludes $21.2 million in non-recurring inventory write-offs, $1.0 million in retention awards, and $3.9 million in cost-optimization initiatives, was $1.38 billion, representing an adjusted gross margin of approximately 35.6%. Operating income declined from $385.6 million in fiscal 2023 to $323.8 million in fiscal 2024, an operating margin compression from 10.8% to 8.4%. Adjusted operating income of $356.1 million, which excludes litigation, retention awards, stock compensation benefits, inventory write-offs, cost-optimization initiatives, and asset disposal impacts, still represented a 4.8% decline when excluding the 53rd week effect. Net income for fiscal 2024 was $253.6 million, down from $301.1 million in fiscal 2023, with diluted earnings per share falling from $5.41 to $4.60. Adjusted diluted EPS was $5.04, down 4.2% excluding the 53rd week. Total assets grew to $4.34 billion from $3.87 billion, driven by inventory investment, new store capital expenditures, and lease assets. Total shareholders' equity increased to $1.81 billion from $1.58 billion, reflecting retained earnings accumulation. The company repurchased approximately 267,000 shares at a cost of $40.0 million during fiscal 2024, though the buyback program was modest relative to cash generation. Cash provided by operating activities was $430.6 million, down from $499.6 million in fiscal 2023, primarily due to inventory build and changes in working capital. Gross capital expenditures for fiscal 2025 are guided at approximately $210 million to $230 million, a slight increase from fiscal 2024 levels, reflecting continued expansion. Net sales surged 23.1% to $1.04 billion, comparable sales increased 14.3%, and adjusted operating income rose to $45.1 million from $27.6 million in the prior-year quarter. Gross margin expanded approximately 320 to 330 basis points year-over-year to 33.8% to 33.9%, driven by better fixed-cost leverage, improved inventory productivity, and the benefits of the merchandising reset. Year-to-date fiscal 2025 net sales reached $3.04 billion, up 22.1%, with adjusted operating income of $159.8 million compared to $102.8 million in the prior-year period. The company raised full-year fiscal 2025 guidance to net sales of approximately $4.62 billion to $4.65 billion, with adjusted diluted EPS expected between $4.10 and $4.72, a significant upward revision from prior guidance. In fiscal 2024, the company recorded a $21.2 million non-recurring inventory write-off and executed cost-optimization initiatives that added $6.0 million in adjustments to operating income, evidence that merchandising execution had already faltered. With $452.8 million in inventory as of the third quarter of fiscal 2025 — up sharply from prior periods — the company is carrying more working capital risk than historically, even as sales momentum has improved. With a payback period of approximately one year and a capital investment of roughly $0.3 million to $0.4 million per location, Five Below can deploy capital more efficiently than most specialty retailers, which often require $1 million or more per store and multi-year payback periods. With no debt, $351 million in cash and cash equivalents, and $173.5 million in short-term investment securities as of late 2025, the company has the financial flexibility to weather downturns, acquire strategic leases, and invest in distribution automation without borrowing at punitive rates. Schlessinger and Vellios estimated that discretionary spending by tweens and teens, plus the parental spending directed by that cohort, represented a $200 billion annual market.