Hollar.com (assets)
2020
Why
E-commerce platform and fulfillment operations.
Five Below, Inc.
Acquisitions
1
Major Deals Covered
This page covers 1 major deal, each with its price where disclosed and the reason behind it.
| Company | Year | Price | Purpose |
|---|---|---|---|
| Hollar.com (assets) | 2020 | Undisclosed | E-commerce platform and fulfillment operations. |
2020
E-commerce platform and fulfillment operations.
Growth rests on three levers: opening about 150 net new stores a year toward a long-term U.S. potential of more than 3,500 stores; lifting comparable sales through curated product stories, simpler pricing, and more social and digital marketing; and improving margins through sourcing and cost leverage. In fiscal 2025 the chain entered Oregon and Washington, and it said it would reinvest tariff refunds in stores, digital capabilities, and sourcing.
Five Below makes money by selling low-priced merchandise through company-operated stores, which it leases in power, strip, and community shopping centers. Most items cost $5 or less; the Five Beyond section adds selected items above $5. The model depends on fast-turning, trend-driven assortments (licensed products, candy, toys, beauty, tech accessories) that create impulse purchases and repeat trips. Revenue grows two ways: new stores (150 net openings in fiscal 2025) and comparable-store sales (up 12.8% in fiscal 2025). E-commerce, buy-online-pick-up-in-store, and third-party delivery are small add-ons to the store-led model.
Five Below has not made notable company acquisitions. It grows organically by opening new company-operated stores, 150 net new in fiscal 2025.
Five Below operates a single store banner. Five Beyond is a section inside its stores, not a separate company.
Historically, no. Unlike Dollar Tree (which bought Family Dollar), Five Below relies almost entirely on massive organic growth. Their corporate strategy is simply finding empty real estate in massive suburban strip malls, painting the interior bright white and blue, and opening a new location.
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