Intuit vs ServiceTitan: Founders, CEOs and History
Intuit was founded in 1983 by Scott Cook, Tom Proulx and is led by Sasan Goodarzi. ServiceTitan was founded in 2012 by Ara Mahdessian, Vahe Kuzoyan and is led by Ara Mahdessian.
Company facts
Intuit
- Founded
- 1983
- Headquarters
- Mountain View, California, United States
- Current CEO
- Sasan Goodarzi
- Employees
- 18,200
ServiceTitan
- Founded
- 2012
- Headquarters
- Glendale, California, United States
- Current CEO
- Ara Mahdessian
- Employees
- 3,414
Founders
Intuit
Scott Cook
Scott Cook co-founded Intuit in 1983 after working in brand management at Procter & Gamble and as a consultant at Bain & Company. He served as CEO until 1994, when Bill Campbell took over, and has remained on the board.
Tom Proulx
Tom Proulx was a Stanford University student when he joined Scott Cook in 1983 and wrote the original Quicken program. He led product development during Intuit's early years and later left the company's day-to-day management.
ServiceTitan
Ara Mahdessian
Ara Mahdessian is co-founder and Chief Executive Officer of ServiceTitan. He co-founded the company in 2012 with Vahe Kuzoyan after the two built software to help their fathers run contracting businesses.
Vahe Kuzoyan
Vahe Kuzoyan is co-founder and President of ServiceTitan. He co-founded the company in 2012 with Ara Mahdessian and has worked on product and customer strategy, drawing on his family background in plumbing.
CEOs and their tenures
Intuit
- Brad Smith2008–2018
Former CEO & Executive Chairman
He left Intuit with a recurring-revenue cloud business and served as executive chairman until 2022.
Source - Sasan Goodarzi2019–present
Chairman and Chief Executive Officer
Revenue grew from $6.8 billion in fiscal 2019 to $21.4 billion in fiscal 2026 under Goodarzi, though the 2026 restructuring and slower TurboTax units drove a sharp share-price decline.
Source - Sandeep Aujla2024–present
Chief Financial Officer
CFO since August 2024, succeeding Michelle Clatterbuck.
Source
ServiceTitan
- Ara Mahdessian2012–present
Co-Founder and Chief Executive Officer
Leads strategy and operations; took the company public in December 2024 and is driving the shift to the Max AI offering.
Source - Vahe Kuzoyan2012–present
Co-Founder and President
Co-founded the company and works on product and customer strategy.
Source
Timeline: Intuit and ServiceTitan side by side
1984Intuit
Quicken Launches
Intuit releases Quicken, its first personal finance program, built to mimic a paper checkbook.
1992Intuit
QuickBooks Launches
Intuit introduces QuickBooks, accounting software written in plain language for small business owners.
1993Intuit
IPO and ChipSoft Merger
Intuit lists on Nasdaq and merges with ChipSoft, the maker of TurboTax.
1995Intuit
Microsoft Deal Abandoned
Microsoft drops its 1994 agreement to buy Intuit after the U.S. Justice Department sues to block it.
2012ServiceTitan
ServiceTitan founded
Ara Mahdessian and Vahe Kuzoyan founded ServiceTitan in Southern California to build software for trade contractors.
2016Intuit
Quicken Sold
Intuit sells Quicken to H.I.G. Capital to focus on QuickBooks and TurboTax in the cloud.
2020Intuit
Credit Karma Acquired
Intuit completes its acquisition of Credit Karma in December 2020.
2021Intuit
Mailchimp Acquired
Intuit closes its roughly $12 billion purchase of Mailchimp in November 2021.
2021ServiceTitan
Aspire acquisition
Acquired Aspire, business management software for commercial landscaping contractors.
2022ServiceTitan
FieldRoutes acquisition
Acquired FieldRoutes, software for pest control and lawn care businesses.
2023Intuit
Intuit Assist and GenOS
Intuit launches its generative AI operating system GenOS and the Intuit Assist assistant across its products.
2024Intuit
Mint Shut Down
Intuit closes Mint in March 2024 and moves users to Credit Karma.
2024ServiceTitan
Nasdaq IPO at $71 per share
Priced its IPO of 8.8 million Class A shares at $71 on December 11, 2024 and began trading as TTAN the next day.
2026Intuit
17% Workforce Cut
In May 2026 Intuit announces about 3,000 job cuts and reduced Mailchimp investment; shares fall about 20%.
2026Intuit
Revenue Tops $20 Billion
Fiscal 2026 revenue reaches $21.4 billion, and Mailchimp becomes a separate operating segment from August 1, 2026.
2026ServiceTitan
Fiscal 2026 revenue of $961 million
Revenue grew 24% to $961 million with $82.1 billion of gross transaction volume; annualized revenue run rate passed $1 billion.
2026ServiceTitan
Q2 fiscal 2027: record free cash flow
Revenue rose 21% to $292.8 million with $50.5 million of non-GAAP free cash flow, as customers adopted the AI-driven Max offering.
Acquisitions
Intuit
- Mailchimp2021$12B
- Credit Karma2020$8.1B
- ChipSoft (TurboTax)1993Undisclosed
ServiceTitan
- Convex2024Undisclosed
- FieldRoutes2022Undisclosed
- Aspire Software2021Undisclosed
Questions about Intuit vs ServiceTitan
Who is the CEO of Intuit Inc. and ServiceTitan, Inc.?
Intuit Inc. is led by Sasan Goodarzi and ServiceTitan, Inc. is led by Ara Mahdessian. Both serve as the top executive responsible for the company's strategy, operations, and financial performance.
When was Intuit Inc. founded vs ServiceTitan, Inc.?
Intuit Inc. was founded in 1983 — 29 years before ServiceTitan, Inc., which was founded in 2012. Intuit Inc.'s longer operating history gives it a deeper track record but also potentially more institutional inertia compared to the younger ServiceTitan, Inc..
How many employees does Intuit Inc. have compared to ServiceTitan, Inc.?
Intuit Inc. employs approximately 18,200 people, while ServiceTitan, Inc. employs approximately 3,414. Intuit Inc. has the larger workforce at 18,200 employees, compared to ServiceTitan, Inc.'s 3,414. A higher headcount does not necessarily imply greater efficiency — it often reflects differences in business model (e.g., manufacturing vs. software).
Where are Intuit Inc. and ServiceTitan, Inc. headquartered?
Both Intuit Inc. and ServiceTitan, Inc. are headquartered in United States, meaning they operate under the same primary regulatory and tax environment.
Who founded Intuit Inc. and ServiceTitan, Inc.?
Intuit Inc. was founded by Scott Cook, Tom Proulx. ServiceTitan, Inc. was founded by Ara Mahdessian, Vahe Kuzoyan.
Which company has a longer operating history — Intuit Inc. or ServiceTitan, Inc.?
Intuit Inc. has been operating for approximately 43 years, making it the more established of the two companies. ServiceTitan, Inc. has been in operation for around 14 years. A longer operating history often signals greater institutional resilience and brand recognition, though it can also mean slower adaptation to new market conditions.
Figures come from each company's filings and the sources linked beside them. Amounts reported in another currency are shown in US dollars at an approximate rate and marked with ~. Back to the Intuit vs ServiceTitan overview