Intuit Inc.
Market Data Current As Of: August 17, 2026
Explore Intuit
Core profile pages, annual revenue records, and related research hubs for this company.
Intuit Inc.
Explore Intuit
Core profile pages, annual revenue records, and related research hubs for this company.
Company History
Founded 1983 in Mountain View, California, United States
Scott Cook founded Intuit in 1983 in Palo Alto after watching his wife struggle to balance their checkbook with paper and pencil, creating Quicken personal finance software and growing it into a fintech titan.
Scott Cook co-founded Intuit in 1983 and served as its first CEO until 1994, embedding a customer-obsessed culture of usability testing that made Quicken and QuickBooks market leaders.
Tom Proulx co-founded Intuit and authored the initial software codebase for Quicken, serving as Chief Technology Officer through the company's early growth years.
Acquired consumer credit monitoring and financial lead-generation platform to expand consumer fintech reach.
Acquired leading email marketing and customer engagement platform for small businesses.
Intuit was founded in 1983 by Scott Cook and Tom Proulx in Palo Alto, California.
Through intense focus on consumer usability testing, customer service, and ease of use, Quicken and QuickBooks maintained an 80%+ market share that Microsoft could not overcome.