Canva Pty Ltd
Acquisitions
4
Major Deals Covered
$380M
Disclosed Deal Value
Canva's largest disclosed acquisition here is Serif (Affinity) for $380M in 2024. This page covers 4 major deals from 2021 to 2026, each with its price where disclosed and the reason behind it.
| Company | Year | Price | Purpose |
|---|---|---|---|
| Serif (Affinity) | 2024 | $380.0M | Acquired the developer of Affinity Designer, Photo, and Publisher to challenge Adobe Creative Cloud directly in professional creative software. |
| Cavalry and MangoAI | 2026 | Undisclosed | Bought UK 2D motion design software maker Cavalry and US video-ad optimisation startup MangoAI in February 2026; terms were not disclosed. |
| Flourish | 2022 | Undisclosed | Acquired the London-based leading data visualization and interactive charting platform. |
| Kaleido AI (remove.bg) | 2021 | Undisclosed | Acquired the Austrian AI computer vision startup behind remove.bg and unscreen.com. |
2026
Bought UK 2D motion design software maker Cavalry and US video-ad optimisation startup MangoAI in February 2026; terms were not disclosed.
Added professional animation tools and ad-performance AI to Canva's creative and marketing products.
Canva made Cavalry free in April 2026 and included it in the Canva ProSuite.
2024
$380M
Acquired the developer of Affinity Designer, Photo, and Publisher to challenge Adobe Creative Cloud directly in professional creative software.
Equipped Canva with professional-grade vector illustration and desktop publishing capabilities, uniting consumer and professional design.
Canva relaunched Affinity as a single free app in October 2025 and made it part of the Canva ProSuite in September 2026.
2022
Acquired the London-based leading data visualization and interactive charting platform.
Allowed Canva users to transform complex datasets and spreadsheets into interactive, animated charts and infographics.
Significantly strengthened Canva's enterprise presentation and business reporting capabilities.
2021
Acquired the Austrian AI computer vision startup behind remove.bg and unscreen.com.
Gave Canva industry-leading one-click automated background removal technology.
Became one of Canva Pro's most popular signature features, driving millions of paid subscription conversions.
Having built its base with individuals and small businesses, Canva is now targeting large companies, where it competes with Adobe and Microsoft. It is rolling out Canva for Enterprise, a set of collaboration tools for marketing departments. It also acquired Serif, the maker of the Affinity design suite, to offer professional-grade tools to graphic designers who have traditionally used Adobe.
Canva makes money through a freemium subscription model. The core editor and a large template library are free, which pulls in more than 260 million monthly users (2025). Revenue comes from the roughly 31 million of them who pay for Canva Pro, Canva Business, Canva for Teams or Canva Enterprise to unlock premium content, brand kits, Canva AI features and team controls. Professional apps Affinity and Cavalry are free, and Canva uses them to draw designers toward its paid plans and the Canva ProSuite. Canva Print adds transaction revenue from printed products. Canva does not disclose a revenue split by plan.
In March 2024, Canva completed the acquisition of UK creative software company Serif (the makers of Affinity Designer, Affinity Photo, and Affinity Publisher) for an estimated £300 million ($380 million) in cash and stock, adding professional-grade creative software to challenge Adobe Creative Cloud.
In May 2019, Canva acquired Germany-based Pexels and Pixabay in an all-cash and stock transaction, integrating over 1 million free high-resolution stock photos, illustrations, and videos directly into the Canva platform.
In February 2022, Canva acquired London-based data storytelling platform Flourish, enabling Canva users to transform complex spreadsheets into interactive charts, maps, and animated data visualizations.
In February 2021, Canva acquired Vienna-based AI visual technology company Kaleido AI (the creator of remove.bg and unscreen.com), embedding automatic 1-click background removal for photos and videos into Canva Pro.
In February 2021, Canva acquired Smartmockups, integrating automated 3D product mockup rendering (allowing creators to display designs realistically on t-shirts, smartphones, and billboards) directly into Canva.
In April 2018, Canva completed its first corporate acquisition by purchasing interactive presentation platform Zeetings, laying the architectural foundation for collaborative live polls, Q&A, and interactive Canva Presentations.
In 2023, Canva launched a $50 million innovation fund to provide financial grants and equity investments to software developers building creative AI apps and workflow tools for the Canva App Marketplace.
Canva focuses on strategic acquisitions of best-in-class specialized software products (Affinity, Flourish, remove.bg, Pexels) that immediately enhance its visual suite and bring top-tier engineering talent into Canva's global product teams.
Yes, in a massive, highly aggressive strike against Adobe in 2024, Canva acquired Affinity (a suite of professional creative software) to finally offer high-end tools to professional graphic designers.
Compare corporate acquisition records, deal values, and strategic targets
Explore Canva
Core profile pages, founders and related research hubs for this company.