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Warner Bros. Discovery

Independent Editorial Analysis
6 historical events · Editorial analysis

Warner Bros. Discovery Company Profile: Revenue, Business Model & Strategy

Research depth: 6 milestones · 7 FAQs

Warner Bros. Discovery is a Nasdaq-listed media company (WBD) that owns Warner Bros., HBO, HBO Max, DC, CNN and Discovery. It reported FY2025 revenue of $37.3B and is being acquired by Paramount Skydance for $31 per share, with closing expected October 6, 2026.

How Warner Bros. Discovery makes money: WBD earns money from three revenue types. Distribution revenue comes from HBO Max and discovery+ subscriptions and from fees that pay-TV distributors pay to carry its cable networks.

Annual Revenue (FY2025)$37.3B
Employees35,500
CEODavid Zaslav
Founded2022
IndustryMedia
By Swet ParvadiyaLast reviewed:

Warner Bros. Discovery key figures

Warner Bros. Discovery had revenue of $37.3B for fiscal year 2025, down 5.1% from FY2024. Net income was $727M, a net margin of 1.9%.

Source: Warner Bros. Discovery fourth quarter and full year 2025 results · Last reviewed October 2026

Revenue growth, FY2021 to FY2025
+32.3% a year
Compound annual rate, $12.2B to $37.3B
Peak revenue year
FY2023
$41.3B; the latest reported year is 9.7% below the peak
Revenue per employee
$1.1M
FY2025 revenue divided by 35,500 employees; headcount may use another date
Current chief executive
David Zaslav
In the role since 2022 (4 years)
Documented transactions
3
Between 2014 and 2022
Founded
2022
4 years ago
Where was Warner Bros. Discovery founded?
Warner Bros. Discovery was founded in New York, New York, United States in 2022.
When did Warner Bros. Discovery start?
Warner Bros. Discovery was founded in 2022.
How old is Warner Bros. Discovery?
Warner Bros. Discovery is 4 years old as of 2026.
In-Depth Analysis
323 words · 2 min read

How Warner Bros. Discovery Was Formed

WBD was created in April 2022 when AT&T spun off WarnerMedia and merged it with Discovery, Inc. Its studio side traces back to Warner Bros. Pictures, founded in 1923, and its Discovery side to the Discovery Channel, launched in 1985. David Zaslav, who had run Discovery since 2007, became CEO.

The first years focused on cutting costs and paying down merger debt. The company posted net losses from 2022 through 2024, then returned to a $727 million profit in 2025.

How Warner Bros. Discovery Makes Money

WBD reports three segments: Streaming, Studios, and Global Linear Networks. Revenue comes from subscriptions and carriage fees, advertising, and content sales such as theatrical films, TV licensing and games. It ended 2025 with 131.6 million streaming subscribers.

Recent Financial Results

FY2025 revenue was $37.3 billion, down 5% ex-FX, with adjusted EBITDA of $8.7 billion and free cash flow of $3.1 billion. In Q2 2026 revenue fell 12% ex-FX to $8.7 billion, hurt by the loss of NBA rights and a weaker theatrical slate, while net income was $149 million. Net debt stood at $29.7 billion.

The Paramount Skydance Merger

WBD put itself up for sale in October 2025. Netflix won the first round in December with a deal for the studios and streaming business, but Paramount Skydance kept bidding and signed an agreement on February 27, 2026 to buy the whole company for $31 per share. Stockholders approved it on April 23, 2026, and the Justice Department cleared it in June. A challenge from 12 states ended in a settlement approved in late September, and the companies set October 6, 2026 as the expected closing date.

Warner Bros. Discovery Key Facts

CompanyWarner Bros. Discovery
Annual revenue change-5.1% (FY2024–FY2025)
Financials$37.3B (FY2025, last reviewed October 2026)
Market Cap$77.0B
FY2025 net income$727.0M
Last reviewedBy Swet Parvadiya, Founder & Editor - October 2026
Founded2022
Founder(s)Harry Warner, John Hendricks
CEODavid Zaslav
HeadquartersNew York, New York
IndustryMedia
Employees35,500+
TickerWBD

Warner Bros. Discovery Company Profile: Revenue, Business Model & Strategy

"Warner Bros. Discovery reported $37.3B of FY2025 revenue and is set to be acquired by Paramount Skydance for $31 per share, with closing expected October 6, 2026."

Why Warner Bros. Discovery Wins

WBD's value rests on a century of film and television IP and the HBO brand, which kept its studio and streaming business attractive to buyers even as its cable networks declined.

Warner Bros. Discovery operates in a competitive market alongside Netflix, Inc., Apple Inc., Alphabet Inc.. Analysts frequently compare Warner Bros. Discovery and Netflix, Inc. due to their overlapping products, target markets, and strategic positioning.

Warner Bros. Discovery is a Nasdaq-listed media company (WBD) that owns Warner Bros., HBO, HBO Max, DC, CNN and Discovery. It reported FY2025 revenue of $37.3B and is being acquired by Paramount Skydance for $31 per share, with closing expected October 6, 2026.

Revenue

$37.3B

Founded

2022

Employees

36K+

Market Cap

$77.0B

Key Facts

  • Founded: Warner Bros. Discovery was established in 2022 and is headquartered in New York, New York.
  • Revenue: Warner Bros. Discovery had $37.3B in annual revenue (FY2025).
  • Valuation: Market capitalization of approximately $77.0B.
  • Scale: Warner Bros. Discovery employs 35,500 people globally.
  • Business Model: WBD earns money from three revenue types.
  • Competitive Edge: WBD's main asset is its content library and franchise IP: Warner Bros. films and TV, HBO series, DC, Harry Potter.

How Warner Bros. Discovery Makes Money

Capital Allocation & Scaling Mechanics

WBD earns money from three revenue types. Distribution revenue comes from HBO Max and discovery+ subscriptions and from fees that pay-TV distributors pay to carry its cable networks. Advertising revenue comes from linear networks such as TNT, TBS, CNN, Discovery and HGTV, plus ad-supported streaming tiers. Content revenue comes from theatrical film releases, television production and licensing, games, and consumer products. Streaming and Studios are the growth segments, while Global Linear Networks still produces large cash flow but is shrinking with cord-cutting.

What Is Warner Bros. Discovery's Growth Strategy?

Before the sale, WBD's plan centered on growing HBO Max internationally, rebuilding the film slate and DC under DC Studios, licensing its library, and managing linear networks for cash. In 2025 it planned to split into two companies (Streaming & Studios and Global Networks) before the board ran a sale process that ended with the Paramount Skydance agreement.

How Much Revenue Does Warner Bros. Discovery Generate?

FY2025 revenue was $37.3 billion, down 5% ex-FX, with net income available to WBD of $727 million, adjusted EBITDA of $8.7 billion, and free cash flow of $3.1 billion. The company ended 2025 with 131.6 million streaming subscribers and $29.0 billion of net debt. In 2026, Q1 revenue was $8.9 billion with a $2.9 billion net loss that included the $2.8 billion termination fee owed to Netflix, which Paramount Skydance paid on WBD's behalf. Q2 revenue was $8.7 billion, down 12% ex-FX, with net income of $149 million and adjusted EBITDA of $1.9 billion. During Q2 WBD repaid its $15 billion bridge loan with new term loans.

Financial MetricEstimated Value
Market Capitalization$77.0B
Employee Count35,500 +
Latest Annual Revenue$37.3B (FY2025)

Historical Revenue Chart

Warner Bros. Discovery Annual Revenue History

All figures in USD.

Fiscal YearRevenue FigureYoY Change
FY2021$12.2BN/A
FY2022$33.8B+177.4%
FY2023$41.3B+22.2%
FY2024$39.3B-4.8%
FY2025$37.3B-5.1%

The source for each year is listed on the Warner Bros. Discovery financials page.

Core Strength

Warner Bros., HBO, DC, Harry Potter and the Discovery unscripted catalog form one of the largest libraries in entertainment.

Key Weakness

Pay-TV subscriber losses and the end of NBA rights reduced advertising revenue 22% ex-FX in Q2 2026.

Who Are Warner Bros. Discovery's Main Competitors?

WBD competes with Netflix, Disney, Comcast's NBCUniversal, Amazon, Apple, Sony and YouTube for viewers, talent, and licensing deals, and with sports-rights bidders for live events. Its pending combination with Paramount Skydance would join HBO Max with Paramount+, CNN with CBS News, and the Warner Bros. and Paramount film studios. WBD's content library is the reason it drew competing bids from Netflix and Paramount Skydance in 2025 and 2026: Warner Bros. films and television, HBO series, DC, Harry Potter and a large unscripted catalogue. FY2025 revenue was $37.3 billion, down 5% excluding currency effects, with net income of $727 million and free cash flow of $3.1 billion. It ended 2025 with 131.6 million streaming subscribers. The weak points are debt, with $29.7 billion of net debt at mid-2026, and the loss of NBA rights after the 2024-25 season, which cut 2026 advertising revenue sharply.

Top CompetitorsHead-to-Head Analysis

What Is Warner Bros. Discovery's Full Historical Timeline?

Historical Timeline & Strategic Pivots

Key Milestones

1985 - Discovery Channel Launches

John Hendricks launches the Discovery Channel, the start of the Discovery business.

2018 - Acquired Scripps Networks Interactive

Discovery acquired Scripps Networks Interactive for $14.6 billion.

2022 - Warner Bros. Discovery Formed

AT&T spins off WarnerMedia and combines it with Discovery, Inc.; the new company lists on Nasdaq as WBD.

2023 - Max Launched

Discovery launched the Max streaming service in May 2023, combining HBO Max and Discovery+.

2024 - $9.1 Billion Write-Down

The company wrote down the value of its television networks by $9.1 billion in August 2024.

2025 - Netflix Wins Sale Process

After putting itself up for sale in October 2025, WBD agrees in December to sell its studios and streaming business to Netflix.

2025 - Split Plan Announced

Discovery said in June 2025 that it would split into two listed companies.

2026 - Paramount Skydance Merger Agreement

On February 27, 2026, WBD signs a merger agreement with Paramount Skydance at $31 per share in cash; the Netflix agreement is terminated.

2026 - Stockholders Approve Merger

WBD stockholders approve the Paramount Skydance transaction on April 23, 2026.

2026 - Closing Date Set

After a court approves a settlement with state attorneys general, the companies announce an anticipated closing date of October 6, 2026.

Risks & Weaknesses

Analytical Assessment

Primary Risk Factor

Until closing, the main risk is a failure of remaining closing conditions. After closing, the risk shifts to integrating two large studios, network groups and news operations under heavy debt and regulatory conditions.

Risk assessment based on public filings, SWOT analysis, and verified industry data. Not financial advice.

How Did Warner Bros. Discovery Start and Grow?

Established

2022

Fiscal Revenue (FY2025)

$37.3B

Workforce

36K+

HQ Location

New York, New York

Key Turning Point

: The Strategic Shift That Created a Behemoth

WBD announced plans to split into Streaming & Studios and Global Networks companies.

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Explore Warner Bros. Discovery In Depth

Detailed research across every dimension of Warner Bros. Discovery — history, financials, leadership, and strategy.

Company History

Warner Bros. Discovery is headquartered in New York and trades on Nasdaq under WBD. It had about 35,500 employees at the end of 2025. Its brands include Warner Bros. Pictures, Warner Bros.

Full Warner Bros. Discovery history →

Revenue & Financials

Warner Bros. Discovery had $37.3B in revenue for fiscal year 2025. Data covers 5 fiscal years. Market capitalization stands at approximately $77B.

Warner Bros. Discovery financials →

Founders

Warner Bros. Discovery was founded by Harry Warner, John Hendricks in 2022. Explore each founder's background, motivations, and their role in building the company.

Warner Bros. Discovery founders →

CEO & Leadership

Warner Bros. Discovery is currently led by David Zaslav. Explore the full CEO history — leadership transitions, tenures, and the strategic decisions of each chief executive.

Warner Bros. Discovery CEO history →

Business Model

WBD earns money from three revenue types. Distribution revenue comes from HBO Max and discovery+ subscriptions and from fees that pay-TV distributors pay to carry its cable networks.

How Warner Bros. Discovery makes money →

Acquisitions

Warner Bros. Discovery has completed 3 documented acquisitions. Explore the full acquisition history and strategic rationale behind each deal.

Warner Bros. Discovery acquisitions →

Competitive Strategy

Before the sale, WBD's plan centered on growing HBO Max internationally, rebuilding the film slate and DC under DC Studios, licensing its library, and managing linear networks for cash.

Warner Bros. Discovery strategy →

CorpDigest Research Desk

Research Profile

Our analysts compile business strategy profiles from public financial filings, press releases, and analyst reports. Each profile is reviewed for accuracy before publication by our editorial desk and updated on a rolling basis.

Frequently Asked Questions About Warner Bros. Discovery

What does Warner Bros. Discovery own?

WBD owns Warner Bros. film and television studios, HBO and HBO Max, DC, CNN, TNT Sports, Eurosport, Discovery Channel, HGTV, Food Network, TLC, Cartoon Network, Adult Swim, Turner Classic Movies, and Warner Bros. Games.

Who is the CEO of Warner Bros. Discovery?

David Zaslav has been President and CEO since the company was formed in April 2022. He previously ran Discovery from 2007.

Is Paramount buying Warner Bros. Discovery?

Yes. Paramount Skydance agreed on February 27, 2026 to acquire WBD for $31 per share in cash, plus a daily ticking fee after September 30, 2026. The companies expect to close on October 6, 2026.

How much revenue does Warner Bros. Discovery make?

WBD reported FY2025 revenue of $37.3 billion and net income available to the company of $727 million. Q2 2026 revenue was $8.7 billion.

What happened to the Netflix deal for Warner Bros.?

Netflix won WBD's sale process in December 2025 with an offer for the studios and streaming business. WBD's board later judged Paramount Skydance's $31-per-share offer for the whole company superior, and the Netflix agreement was terminated. Paramount Skydance paid the $2.8 billion termination fee to Netflix on WBD's behalf.

Does AT&T still own Warner Bros?

No, AT&T completely spun off WarnerMedia in 2022 and merged it directly with Discovery, Inc. to form the entirely new, independent, publicly traded company Warner Bros. Discovery.

Who founded Warner Bros. Discovery?

The modern conglomerate was officially formed in 2022 via a massive corporate merger orchestrated by Discovery CEO David Zaslav, combining the historic assets of Warner Bros (founded in 1923) and Discovery.

Analysis: How Warner Bros. Discovery Makes Money

Deep dive into the Warner Bros. Discovery business model, revenue streams, and strategic moats in 2026.

Competitor Benchmarking

    Financial data on this page is sourced from SEC EDGAR filings, official earnings releases, and verified press statements. Revenue figures are reviewed and updated periodically. Read our full data methodology ->

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    Editorial Methodology

    Company Research

    We use company filings, annual reports, company statements and press reports, with primary sources preferred where available. Each financial row shows its recorded source. Full-year figures are separated from annualized run-rates, partial periods and forecasts; unaudited figures carry a label. Source detail varies by company, so check the linked material when the reporting basis matters.

    1. Primary Sources

    Public companies may provide filings and annual reports. Private-company figures may come from statements or press coverage. A missing figure stays missing, and a source link should identify where its number came from.

    2. Expert Curation

    We organize company records and review claims for strategic context, source quality and clarity. Pages show a review date where one is recorded.

    3. Multi-Pass Audit

    Technical checks flag inconsistent figures and missing links. Editorial review of the underlying source remains necessary for claims those checks cannot verify.

    Swet Parvadiya
    SEC filings & public records methodology
    Sourced from public financial records

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    Content is for informational purposes only. Not financial advice. Data sourced from SEC filings, annual reports, and public records. See our full disclaimer and methodology.