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Roblox Corporation

Interactive entertainment and user-generated content platformsFounded 2004
Reviewed by Swet Parvadiya
Company data updated: October 2026

Leadership History

Roblox: CEO History

2 leaders · 2004 to present

Who is the CEO of Roblox?

David Baszucki is the CEO of Roblox, in the role since 2004.

Current CEO
David Baszucki (since 2004)
Leaders documented
2
Founded
2004
NameRoleFromToYears in role
David BaszuckiCo-founder and Chief Executive Officer2004Present22
Erik CasselCo-Founder200420139

Company Overview

Roblox is a user-generated content platform rather than a single game. It provides Roblox Studio, the Luau scripting language, cloud hosting, avatars, social features and the Robux economy, and creators publish experiences that run on phones, PCs, consoles and VR headsets. In 2025 the platform averaged 111.8 million daily active users, peaking at about 152 million in Q3 2025 before falling back to 123 million in Q2 2026. The company is headquartered in San Mateo, California.

Users buy Robux with real money through app stores, the web, gift cards and the Roblox Premium subscription. They spend Robux on avatar items and inside creator-built experiences. Roblox keeps part of that spending, pays app store and payment processing fees, and lets eligible creators cash out earned Robux through the Developer Exchange (DevEx). Advertising, including immersive and video ads, is a smaller and newer revenue line. Because Robux revenue is recognized over the estimated life of paying users, GAAP revenue lags bookings, which is why Roblox reports both.

David Baszucki

Co-founder and Chief Executive Officer

2004 – Present

22 years (current)

Key Decisions & Impact

Baszucki co-founded Knowledge Revolution with his brother, building the physics simulator Interactive Physics before selling the company to MSC Software for $20 million. In 2003, working with former colleague Erik Cassel, he began building the prototype that became Roblox, launched in 2006 around user-generated 'experiences' rather than professionally developed games, and has led the platform through its 2021 direct listing and subsequent growth into a global virtual-economy and advertising business.

Legacy

Baszucki leads Roblox's platform strategy across creator tools, safety, virtual economy, advertising, and global user growth.

Source →

Erik Cassel

Co-Founder

2004 – 2013

9 years

Key Decisions & Impact

Cassel designed the fundamental physics engine, scripting environment, and multiplayer backend architecture that made Roblox's user-generated content model possible.

Legacy

As co-founder and VP of Engineering, his technical foundation allowed Roblox to scale into a global platform hosting millions of concurrent players before his passing in 2013.

Source →

Challenges & Strategic Context

Child safety is the central challenge. Roblox faces lawsuits from U.S. state attorneys general and private plaintiffs alleging it failed to protect minors, and its stricter age verification and chat rules slowed engagement in 2026. It also has to manage app store fees, rising infrastructure and trust-and-safety costs, creator payouts, and competition for players and developers from Fortnite, Minecraft and short-form video.

Roblox CEO and Leadership FAQ

Who is the Chief Executive Officer of Roblox and how long has he led?

David Baszucki is the founder and CEO of Roblox, having continuously led the company since its inception in 2004—over two decades of continuous founder-led executive leadership.

What is David Baszucki's in-game username and cultural persona?

David Baszucki is universally known within the Roblox community by his administrative avatar username "Builderman," serving as the iconic welcoming avatar that automatically friended every new user account in the early years of the platform.

What was David Baszucki's academic and engineering background?

Baszucki attended Stanford University, graduating in 1985 as a General Motors Scholar with a bachelor's degree in electrical engineering and computer science.

What was David Baszucki's first company before Roblox?

In 1989, Baszucki co-founded Knowledge Revolution with his brother Greg, creating the acclaimed physics simulation software "Interactive Physics" and "Working Model." In 1998, MSC Software acquired the company for $20 million.

How is David Baszucki's management and product philosophy characterized?

Baszucki is renowned for extreme long-term patience, product-first technical discipline, and unwavering conviction in the concept of "human co-experience"—the belief that immersive 3D digital spaces represent the next evolution of human communication.

Who are key executive leaders supporting David Baszucki at Roblox?

Roblox's executive team includes Manuel Bronstein (Chief Product Officer, former VP of Product at YouTube and Google), Michael Guthrie (Chief Financial Officer), and Matt Kaufman (Chief Systems Officer).

What voting control does David Baszucki maintain over Roblox?

Through multi-class Class B common stock carrying 20 votes per share, David Baszucki controls approximately 70% of the total voting power of Roblox Corporation, providing absolute protection against hostile takeovers or activist hedge fund interference.

What is David Baszucki's estimated net worth?

David Baszucki's net worth is estimated between $3.0 billion and $4.5 billion, tied primarily to his equity holdings and performance-vested stock units in Roblox Corporation.

What philanthropic initiatives do David Baszucki and his family support?

Along with his wife, author Jan Ellison Baszucki, he founded the Baszucki Group and the Milken-Baszucki Philanthropic Foundation, donating tens of millions of dollars to fund innovative metabolic neuroscience research for bipolar disorder and mental health.

How did David Baszucki respond to the tragic passing of co-founder Erik Cassel in 2013?

Baszucki wrote an emotional public tribute honoring Cassel's brilliance and generosity, created an in-game Erik Cassel memorial hat and monument, and recommitted Roblox's engineering culture to Cassel's foundational standard of technical excellence.

Who serves on Roblox's Board of Directors?

Roblox's board includes David Baszucki (Chairman), Gregory Baszucki, Anthony Lee (Altos Ventures), Christopher Sacca (Lowercase Capital early investor), Gina Mastantuono (CFO of ServiceNow), and seasoned digital media executives.

What is David Baszucki's stated 10-year vision for Roblox?

Baszucki publicly articulated a vision for Roblox to reach 1 billion daily active users, with 10% of all global gaming content revenue flowing through the Roblox ecosystem, while serving as a primary hub for global remote work, education, and digital fashion.

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Content is for informational purposes only. Not financial advice. Data sourced from SEC filings, annual reports, and public records. See our full disclaimer and methodology.