Deere & Company
Explore Deere &
Core profile pages, annual revenue records, and related research hubs for this company.
Deere & Company
Explore Deere &
Core profile pages, annual revenue records, and related research hubs for this company.
Business Model Analysis
Annual Revenue: $45.7B
Deere makes money by selling agricultural, turf, construction, forestry, and roadbuilding equipment, plus parts, technology, services, warranties, and financing. Equipment operations provide most revenue, while John Deere Financial supports retail and wholesale purchases and generates finance income.
Deere is investing in precision agriculture, autonomous equipment, digital tools, lifecycle solutions, parts and service, dealer productivity, and John Deere Financial.
John Deere sells farm, turf, construction, forestry, and roadbuilding equipment, plus parts, software-enabled tools, services, warranties, and financing.
Equipment operations are the main revenue source, with $38.917 billion in FY2025 net sales.
John Deere serves farmers, contractors, forestry operators, roadbuilders, dealers, landscapers, golf courses, rental fleets, and equipment-finance customers.