Maplebear Inc. (Instacart)
Market Data Current As Of: August 17, 2026
Explore Maplebear Inc. (Instacart)
Core profile pages, annual revenue records, and related research hubs for this company.
Maplebear Inc. (Instacart)
Explore Maplebear Inc. (Instacart)
Core profile pages, annual revenue records, and related research hubs for this company.
Company History
Founded 2012 in San Francisco, California, United States
Apoorva Mehta launched Instacart after experiencing 20 failed startup attempts, coding the initial iOS app himself and getting into Y Combinator by sending a six-pack of beer to partner Garry Tan via Instacart delivery.
Apoorva Mehta founded Instacart in 2012, serving as CEO through its rapid multi-city expansion and massive pandemic growth before stepping down as CEO in 2021 and leaving the board following the 2023 IPO.
Max Mullen co-founded Instacart and led early product design, company culture, and employee experience, serving on the board of directors.
Brandon Leonardo served as co-founder and lead architect of Instacart's real-time shopper dispatch and order routing systems.
Acquired AI-powered smart shopping cart technology with integrated weight sensors and computer vision.
Acquired AI pricing and automated promotional software for CPG brands and grocery retailers.
Instacart was founded in 2012 by Apoorva Mehta, Max Mullen, and Brandon Leonardo in San Francisco.
After missing the application deadline, Mehta used the Instacart app to deliver a six-pack of beer to Y Combinator partner Garry Tan, securing an immediate interview.