Carta, Inc.
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Leadership History
4 leaders · 2012 to present
Carta, Inc. (formerly eShares) is the undisputed global market leader, category-defining pioneer, and foundational infrastructure standard of modern corporate capitalization table management, private market equity administration, and venture capital fund accounting. Founded in San Francisco in 2012 by software engineer Henry Ward and seed venture capitalist Manu Kumar (founder of K9 Ventures), Carta was created to eliminate the archaic paper stock certificates and fragile spreadsheets that paralyzed corporate finance. By building an immutable electronic equity ledger, automated IRS 409A valuations, venture fund administration, and total compensation benchmarking, Carta established the digital operating system of the innovation economy. Today, Carta generates over $350 million in annual recurring revenue ($350M+ ARR) at a $7.4 billion valuation, managing over $3.0 trillion in private company equity across 40,000+ companies and 2 million equity holders, alongside $130B+ in venture fund AUM under CEO Henry Ward.
Carta operates an exceptionally high-compounding, multi-product software-as-a-service (SaaS) subscription and financial administration business model characterized by software gross margins exceeding 75% and industry-shattering enterprise customer retention. Its commercial revenue engine spans four core pillars: First, annual cap table management SaaS subscriptions priced on stakeholder tiers (ranging from $3,000/year for early-stage startups to over $50,000+/year for late-stage enterprise unicorns). Second, recurring 409A valuation software subscriptions providing continuous IRS-compliant fair market appraisals. Third, venture capital fund administration fees (recurring basis points on committed fund capital plus fixed administrative fees) managing over 7,000 venture funds and SPVs across $130B+ in AUM. Fourth, Carta Total Compensation modular SaaS licenses charging high-growth companies for live compensation market benchmarking data.
Chief Legal Officer
2021 – Present
5 years (current)
Leads global legal affairs, regulatory compliance across SEC and FINRA frameworks, Delaware corporate law alignment, and institutional governance.
Chief Financial Officer
2018 – Present
8 years (current)
Former finance executive at Salesforce and J.P. Morgan; directs Carta's global financial operations, capital allocation, audit readiness, and corporate IPO preparations.
Chief Executive Officer & Co-Founder
2012 – Present
14 years (current)
Founding visionary who launched Carta (eShares) in 2012; digitized paper stock certificates under Delaware law, built the venture fund administration platform, scaled ARR past $350M managing $3.0T in equity, and directs global corporate strategy.
Co-Founder & Board Director
2012 – Present
14 years (current)
Founding partner of K9 Ventures and seed co-founder of Carta; partnered with Henry Ward to create electronic stock certificates, guiding early governance, product vision, and venture capital syndicates.
Carta operates as a critical system of record in heavily regulated private capital markets. Key challenges include maintaining pristine data confidentiality and governance following its strategic decision to exit secondary trading, navigating cyclical venture capital slowdowns and diminished startup formation rates, defending against agile startup-focused cap table competitors like Pulley, integrating international European acquisitions (Capdesk, Vauban) into a cohesive global codebase, and managing complex equity compliance across varying international securities tax jurisdictions.
Henry Ward currently leads Carta, Inc., overseeing strategic vision, balance sheet health, and organizational execution in Cap Table Management, Equity Administration, 409A Valuations & Private Market Liquidity SaaS.
Under executive direction, Carta, Inc. is prioritizing workflow automation alongside disciplined capital allocation to maximize shareholder value.
Leadership at Carta, Inc. has historically navigated industry cycles by restructuring operational priorities and expanding competitive moats.