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Ralph Lauren Corporation

Founders

Who Founded Ralph Lauren?

Ralph Lauren · Founded 1967 · HQ today: New York, New York

Who founded Ralph Lauren?

Ralph Lauren was founded by Ralph Lauren in 1967 in New York City, New York, United States. It is now led by Patrice Louvet.

Founders
Ralph Lauren
Founded
1967
Headquarters
New York, New York
Number of founders
1
Current CEO
Patrice Louvet (since 2017)
Where was Ralph Lauren founded?
Ralph Lauren was founded in New York City, New York, United States in 1967. en.wikipedia.org
When was Ralph Lauren founded?
Ralph Lauren was founded in 1967.
Who started Ralph Lauren?
Ralph Lauren was founded by Ralph Lauren.
How old is Ralph Lauren?
Ralph Lauren is 59 years old as of 2026.

Founding Story

Ralph Lauren was born Ralph Lifshitz in the Bronx in 1939. Working as a tie salesman with no formal design training, he started making wide, colorful neckties in 1967 under the name Polo, selling them from a showroom drawer in the Empire State Building. Menswear followed in 1968, womenswear in 1971, and the Polo player logo appeared on women's shirts in 1971 and men's polo shirts in 1972.

Ralph Lauren

Co-founder 1967

Background

Lauren served in the US Army and worked as a sales assistant at Brooks Brothers before designing his own neckties.

Role at Ralph Lauren Corporation

Ralph Lauren (born Ralph Lifshitz in 1939) started his career making wide neckties out of a small drawer in the Empire State Building. In 1967, he launched the Polo label, expanding into menswear and eventually building a globally recognized lifestyle brand. He served as the company's CEO for nearly five decades, dictating its creative and corporate direction until stepping down in 2015, while remaining Executive Chairman and Chief Creative Officer.

Education: City University of New York; DeWitt Clinton High School; Baruch College. Ralph Lauren was born in 1939.

Ralph Lauren Corporation: CEO & Leadership History

Full timeline →

Patrice Louvet

CEO

2017 – Present

Louvet joined from Procter and Gamble and has led a sustained brand elevation strategy, reducing promotional activity, closing underperforming stores, and investing in direct-to-consumer channels including e-commerce and company-owned retail. Under his leadership the Ralph Lauren brand has regained pricing power in core luxury and aspirational segments. He also launched the company sustainability platform and has managed the business through significant wholesale channel contraction as department stores lost market share.

Stefan Larsson

CEO

2015 – 2017

Larsson, formerly global president of Old Navy and an H&M executive, became CEO in November 2015 with a plan to speed up product cycles and cut costs. He left in May 2017 after disagreements with Ralph Lauren over creative direction.

Ralph Lauren

Founder; CEO 1967-2015, now Executive Chairman and Chief Creative Officer

1967 – 2015

Ralph Lauren founded the company in 1967 with a line of wide ties sold from a drawer in the Empire State Building. He built one of the most valuable personal brands in fashion history by consistently selling an aspirational American lifestyle rather than just clothing. He expanded from menswear into womenswear, home goods, fragrances, and restaurants while maintaining the Polo Ralph Lauren aesthetic across all price points. He stepped back as CEO in 2015 but remained executive chairman and chief creative officer.

Keep researching Ralph Lauren

Who Founded Ralph Lauren? FAQ

Who founded Ralph Lauren Corporation and when was the company established?

Ralph Lauren Corporation was founded in 1967 in New York City by well-known American fashion designer and entrepreneur Ralph Lauren (born Ralph Lifshitz).

What was Ralph Lauren's humble background in the Bronx, New York?

Born in 1939 to Ashkenazi Jewish immigrant parents in the Bronx, New York, Ralph Lifshitz attended DeWitt Clinton High School and Baruch College before serving in the United States Army. He worked as a tie salesman at Brooks Brothers and A. Rivetz & Co. before launching his own label.

How did a handmade collection of wide neckties launch the Ralph Lauren empire in 1967?

In 1967, rejecting the narrow, drab skinny ties popular at the time, 28-year-old Ralph Lauren designed wide, colorful, handmade neckties crafted from lavish Italian fabrics under the name 'Polo'. Backed by tie manufacturer Norman Hilton with a $50,000 loan, Lauren sold $500,000 in ties in his very first year out of a drawer in the Empire State Building.

Why did Ralph Lauren choose the name 'Polo' and the embroidered pony logo?

Ralph Lauren chose the name 'Polo' because the sport of polo evoked elegance, international aristocracy, athleticism, and timeless luxury. In 1971, he introduced the well-known embroidered Polo player on the cuff of his first women's tailored shirt.

How did Ralph Lauren costuming for Hollywood films cement his global reputation?

In 1974, Ralph Lauren designed the complete male wardrobe for Robert Redford in the film 'The Great Gatsby', followed by dressing Diane Keaton and Woody Allen in 'Annie Hall' in 1977, popularizing his romantic, tailored American aesthetic across global popular culture.

When did Ralph Lauren complete its initial public offering (IPO)?

Ralph Lauren Corporation completed its initial public offering (IPO) on the New York Stock Exchange on June 12, 1997, raising over $760 million to fund global retail flagship development and international expansion.

What was the historic Rhinelander Mansion flagship opened in 1986?

In 1986, Ralph Lauren transformed the historic 1898 Gertrude Rhinelander Waldo Mansion on Madison Avenue and 72nd Street in New York City into his flagship store, inventing modern experiential lifestyle retailing with mahogany paneling, antique oil paintings, and roaring fireplaces.

What founding philosophy continues to define Ralph Lauren today?

The founding philosophy that 'I don't design clothes, I design dreams', creating timeless, aspirational lifestyle worlds that celebrate authenticity, craftsmanship, and romantic optimism, remains the enduring soul of Ralph Lauren.

Who founded Ralph Lauren Corporation?

Ralph Lauren Corporation was founded in 1967 by Ralph Lauren (born Ralph Lifshitz on October 14, 1939, in the Bronx, New York).

What was Ralph Lauren’s childhood and early background in New York?

The son of Ashkenazi Jewish immigrant parents from Belarus, Ralph grew up in a modest apartment in the Bronx, attending DeWitt Clinton High School and dreaming of cinematic elegance inspired by classic Hollywood cinema.

How did Ralph Lauren start his career in menswear?

After serving in the US Army and working as a retail sales clerk at Brooks Brothers and a traveling tie salesman for Rivetz, Lauren convinced tie manufacturer Beau Brummell in 1967 to let him design and market his own line of wide, luxurious ties.

Why did Ralph Lauren choose the name "Polo"?

Lauren chose the name "Polo" because the sport of polo conveyed international prestige, equestrian elegance, athleticism, and romantic aristocratic style that appealed to aspiring American consumers.

What early financial backing helped Ralph Lauren launch his brand?

In 1968, menswear manufacturer Norman Hilton invested $50,000 in Ralph Lauren’s fledgling venture, providing the capital needed to establish a full menswear collection under the Polo Ralph Lauren label.

What was Ralph Lauren’s revolutionary breakthrough at Bloomingdale’s in 1969?

In 1969, Manhattan luxury department store Bloomingdale’s gave Ralph Lauren his own dedicated in-store menswear boutique—the first time Bloomingdale’s ever granted a designer their own standalone in-store shop.

What is Ralph Lauren’s design philosophy?

Ralph Lauren famously stated: "I don’t design clothes, I design dreams." He focused on timeless personal style rather than fleeting fashion trends, creating cohesive worlds of aspirational living.

What lifetime honors has Ralph Lauren received?

Ralph Lauren is the only designer to have won the CFDA’s Lifetime Achievement Award, Menswear Designer of the Year, Womenswear Designer of the Year, and Retailer of the Year, and was knighted as an Honorary Knight Commander of the Most Excellent Order of the British Empire (KBE).

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