Poshmark
2023
Why
Added US social commerce and C2C marketplace capability.
Impact
Expanded NAVER commerce beyond Korea.
Outcome
Poshmark remains part of NAVER global initiatives and C2C strategy.
NAVER Corporation
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Acquisitions
2
Total Acquisitions
2023
Added US social commerce and C2C marketplace capability.
Expanded NAVER commerce beyond Korea.
Poshmark remains part of NAVER global initiatives and C2C strategy.
2021
Expanded global storytelling, creator communities, and IP development.
Strengthened WEBTOON and content ecosystem outside Korea.
Wattpad became part of NAVER global content strategy.
NAVER growth strategy is to apply AI across its existing platform: search, shopping, ads, content recommendations, creator tools, fintech, and enterprise services. The company also plans new revenue classifications beginning in 2026 to clarify NAVER Platform, Financial Platform, and Global Initiatives.
NAVER makes money from search and display advertising, commerce commissions and services, fintech/payment activity, paid and ad-supported content, enterprise cloud, AI infrastructure, and global initiatives. Search Platform remains the largest annual sector, while Commerce and Fintech are important growth engines. Content includes WEBTOON and related intellectual property, and Enterprise includes cloud, GPU-as-a-Service, AI, digital twin, and international projects.
NAVER notable deals include Wattpad, Poshmark, and content-commerce investments that support global storytelling and C2C commerce.
NAVER uses deals to add global content, creator communities, social commerce, international users, and technology capability.
Deals can add products, technology, customers, geographic reach, or operating scale that support NAVER's broader strategy.
No. NAVER also relies on organic product development, customer expansion, and disciplined execution.