Founded in 1995 and headquartered in Sunnyvale, California, Intuitive Surgical is the undisputed global titan of medical robotics. Under the leadership of CEO Gary S. Guthart, the enterprise has transformed surgical standards across urology, gynecology, and general surgery. With more than 9,000 installed systems and over 14 million procedures performed, Intuitive combines visionary engineering with an unassailable commercial moat.
Intuitive Surgical operates a high-margin razors-and-blades commercial model. The company places da Vinci surgical systems in hospitals—either through upfront capital sales, long-term leases, or usage-based placement agreements—and secures highly predictable, high-margin recurring revenue streams from single-use EndoWrist instruments, replacement accessories, and annual software and hardware service contracts. Instruments and services consistently account for over 75% of total annual revenues.