Elastic is the commercial company behind Elasticsearch. Retailers use it for product search, banks and governments use it to store and search security logs, and engineering teams use it to troubleshoot outages from logs, metrics and traces. Since 2023 the company has repositioned around "Search AI," selling Elasticsearch as a vector database and retrieval engine for retrieval-augmented generation (RAG) and AI agents. The parent, Elastic N.V., is incorporated in the Netherlands, but its executive office and largest operations are in the United States. The company is headquartered in Mountain View, California.
Elastic is a B2B software company with an open-core model. Its core Elasticsearch and Kibana code is free to download, and the company makes money by selling paid subscriptions that add advanced features (machine learning, security analytics, AI assistants, enterprise support) and by running the software for customers as Elastic Cloud on AWS, Microsoft Azure and Google Cloud. Cloud customers pay largely based on consumption of compute and storage, so revenue grows as customers index and search more data. Subscriptions accounted for $1.634 billion of Elastic's $1.739 billion fiscal 2026 revenue; the rest came from professional services and training. Elastic packages the platform into three solutions: Search & AI (application search, RAG and vector search), Observability (logs, metrics, traces, APM) and Security (SIEM, XDR, endpoint protection).