Coca-Cola vs Honda: Founders, CEOs and History
Coca-Cola was founded in 1892 by Asa Griggs Candler, John Stith Pemberton and is led by Henrique Braun. Honda was founded in 1948 by Soichiro Honda, Takeo Fujisawa and is led by Toshihiro Mibe.
Company facts
Founders
Coca-Cola
Asa Griggs Candler
The founding of Coca-Cola is a historic and ironic story of a struggling pharmacist seeking a cure for his own pain, combined with the effective, aggressive marketing of a man who recognized the potential of the brand. The beverage was invented in 1886 by Dr.
John Stith Pemberton
John Pemberton is best understood as the inventor of Coca-Cola rather than the builder of The Coca-Cola Company. He created the original syrup in 1886, and the first servings reportedly averaged only about nine per day at Jacob's Pharmacy.
Honda
Soichiro Honda
Soichiro Honda founded the company in 1946. Originally a mechanic who manufactured piston rings for Toyota, he realized that post-war Japan desperately needed cheap, reliable transportation.
Takeo Fujisawa
Takeo Fujisawa co-founded Honda in 1949, serving as the absolute perfect business counterpart to Soichiro Honda's engineering obsession.
CEOs and their tenures
Coca-Cola
- Robert W. Woodruff1923–1954
President and Chairman (CEO)
As President and Chairman, Robert W. Woodruff guided The Coca-Cola Company
Source - Roberto Goizueta1981–1997
CEO
As CEO, Roberto Goizueta guided The Coca-Cola Company
Source - Neville Isdell2004–2008
CEO
As CEO, Neville Isdell guided The Coca-Cola Company
Source - Muhtar Kent2008–2017
CEO
As CEO, Muhtar Kent guided The Coca-Cola Company
Source - James Quincey2017–2026
CEO
As CEO, James Quincey guided The Coca-Cola Company
Source - Henrique Braun2026–present
Chief Executive Officer
He played a pivotal role in driving volume growth and implementing revenue growth management (RGM) strategies across emerging markets, significantly boosting international margins.
Source
Honda
- Takanobu Ito2009–2015
President and CEO
He introduced a plan to reorganise Honda global operations and handed the presidency to Takahiro Hachigo in 2015.
Source - Takahiro Hachigo2015–2021
Former President and CEO
Hachigo trimmed excess capacity and refocused Honda on hybrids, motorcycles and its core models, which improved profitability before the EV investment cycle began.
Source - Toshihiro Mibe2021–present
Director, President and Representative Executive Officer (CEO)
Mibe's tenure has been defined by the push into electrification and its costly reset. The EV charges produced Honda's first annual loss since listing, but the shift toward hybrids and motorcycles was followed by a record first-quarter profit in FY2027.
Source
Timeline: Coca-Cola and Honda side by side
1892Coca-Cola
The Coca-Cola Company Founded
Asa Griggs Candler incorporated The Coca-Cola Company in Atlanta in 1892 after acquiring rights connected to John Pemberton's original formula.
1899Coca-Cola
National Bottling Rights Granted
In 1899, Benjamin F. Thomas and Joseph B. Whitehead secured rights to bottle Coca-Cola across much of the United States. The deal looked less important than the fountain business at first, but it became the foundation of Coca-Cola's physical reach.
1915Coca-Cola
Contour Bottle Introduced
Coca-Cola introduced the contour bottle design in 1915 to make the product recognizable and harder to imitate. At a time when copycat colas were common, the bottle gave consumers a visual and tactile cue that they were buying the real product.
1919Coca-Cola
Company Sold for $25 Million
In 1919, the Candler family sold Coca-Cola to a group of investors led by Ernest Woodruff for $25 million. The transaction signaled that Coca-Cola had become a valuable national business rather than a regional success.
1928Coca-Cola
Olympic Sponsorship Begins
Coca-Cola began its Olympic sponsorship in 1928, linking the brand to international sport and public celebration. The partnership mattered because it gave Coca-Cola a platform that crossed language and national boundaries.
1948Honda
Honda Motor Founded
Soichiro Honda establishes Honda Motor Co., Ltd. in Japan.
1959Honda
American Honda Opens
Honda enters the US market, initially building awareness through motorcycles.
1963Honda
Honda Enters Automobiles
Honda expands from motorcycles and engines into automobile production.
1972Honda
Civic Launch
The Civic becomes a defining global nameplate for Honda's fuel-efficient automobile strategy.
1985Coca-Cola
New Coke Reversal
Coca-Cola introduced New Coke in 1985 after taste tests suggested a sweeter formula could compete more effectively with Pepsi. Consumers rejected the change because the original product had emotional and cultural value beyond flavor.
1986Honda
Acquired Montesa
Honda Motor Co. acquired Montesa. Honda took control of the Spanish motorcycle maker Montesa, creating Montesa Honda to build trial and off-road motorcycles in Europe.
1986Honda
Acura Brand Launched
Honda launched the Acura luxury brand in the United States in 1986.
2000Honda
ASIMO Unveiled
Honda unveiled the ASIMO humanoid robot in 2000.
2008Coca-Cola
Muhtar Kent Becomes CEO
Muhtar Kent became CEO in 2008 during a period when emerging markets, bottler alignment, and category diversification were becoming more important.
2009Coca-Cola
Freestyle Fountain System Unveiled
Coca-Cola unveiled Freestyle in 2009, giving foodservice customers a fountain dispenser with more than 100 beverage choices.
2015Honda
Takahiro Hachigo becomes CEO
Takahiro Hachigo became CEO of Honda Motor Co. in 2015. Hachigo trimmed excess capacity and refocused Honda on hybrids, motorcycles and its core models, which improved profitability before the EV investment cycle began.
2017Coca-Cola
Topo Chico Joins the Portfolio
Coca-Cola acquired Topo Chico in 2017, adding a premium sparkling mineral water brand sourced from Cerro del Topo Chico in northern Mexico.
2017Coca-Cola
James Quincey Becomes CEO
James Quincey became CEO in 2017 and accelerated the push toward a total beverage strategy. He emphasized revenue growth management, zero-sugar products, refranchising discipline, and fewer but stronger brands.
2019Coca-Cola
Costa Coffee Acquisition
Coca-Cola completed the Costa Coffee acquisition in 2019, adding a coffee platform with retail stores, Costa Express vending, for-home formats, and ready-to-drink potential.
2021Coca-Cola
BodyArmor Full Acquisition
Coca-Cola acquired full control of BodyArmor in 2021 in a transaction valued at about $5.6 billion for the remaining stake. The deal deepened Coca-Cola's position in sports drinks, a category long led by PepsiCo's Gatorade.
2021Honda
Toshihiro Mibe Becomes CEO
Mibe becomes CEO as Honda increases focus on electrification, software, and new mobility.
2023Coca-Cola
$45.8B Revenue
In FY2023, Coca-Cola reported $45.8 billion in revenue, continuing its recovery from the pandemic-era decline in away-from-home channels.
2024Coca-Cola
$47.1B Revenue
In FY2024, Coca-Cola reported $47.1 billion in revenue, with organic performance supported heavily by price/mix and concentrate sales timing.
2025Coca-Cola
$47.9B Revenue and 65,900 Employees
In FY2025, Coca-Cola reported $47.9 billion in revenue and $13.1 billion in net income. Its 2025 Form 10-K listed about 65,900 company employees at year-end, down from about 69,700 in 2024 because of divestiture activity.
2026Honda
FY2026 Loss and EV Reset
Honda reports ~$146 billion (JPY 21.797 trillion) in sales revenue and a ~$2.84 billion (JPY 423.9 billion) loss attributable to owners after EV write-downs, then posts a record ~$3.56 billion (JPY 530.7 billion) Q1 FY2027 operating profit in August.
Acquisitions
Coca-Cola
- BodyArmor2021$5.6B
- Fairlife2020Undisclosed
- Costa Coffee2019$5.1B
- Topo Chico2017$220M
- Innocent Drinks2013$320M
Questions about Coca-Cola vs Honda
Who is the CEO of The Coca-Cola Company and Honda Motor Co., Ltd.?
The Coca-Cola Company is led by Henrique Braun and Honda Motor Co., Ltd. is led by Toshihiro Mibe. Both serve as the top executive responsible for the company's strategy, operations, and financial performance.
When was The Coca-Cola Company founded vs Honda Motor Co., Ltd.?
The Coca-Cola Company was founded in 1892 — 56 years before Honda Motor Co., Ltd., which was founded in 1948. The Coca-Cola Company's longer operating history gives it a deeper track record but also potentially more institutional inertia compared to the younger Honda Motor Co., Ltd..
How many employees does The Coca-Cola Company have compared to Honda Motor Co., Ltd.?
The Coca-Cola Company employs approximately 65,900 people, while Honda Motor Co., Ltd. employs approximately 195,109. Honda Motor Co., Ltd. has the larger workforce at 195,109 employees, compared to The Coca-Cola Company's 65,900. A higher headcount does not necessarily imply greater efficiency — it often reflects differences in business model (e.g., manufacturing vs. software).
Where are The Coca-Cola Company and Honda Motor Co., Ltd. headquartered?
The Coca-Cola Company is headquartered in United States and Honda Motor Co., Ltd. is headquartered in Japan. Their different home markets mean they may face different regulatory frameworks, tax regimes, and currency exposure.
Who founded The Coca-Cola Company and Honda Motor Co., Ltd.?
The Coca-Cola Company was founded by Asa Griggs Candler, John Stith Pemberton. Honda Motor Co., Ltd. was founded by Soichiro Honda, Takeo Fujisawa.
Which company has a longer operating history — The Coca-Cola Company or Honda Motor Co., Ltd.?
The Coca-Cola Company has been operating for approximately 134 years, making it the more established of the two companies. Honda Motor Co., Ltd. has been in operation for around 78 years. A longer operating history often signals greater institutional resilience and brand recognition, though it can also mean slower adaptation to new market conditions.
Figures come from each company's filings and the sources linked beside them. Amounts reported in another currency are shown in US dollars at an approximate rate and marked with ~. Back to the Coca-Cola vs Honda overview