BlackRock vs PepsiCo: Founders, CEOs and History
BlackRock was founded in 1988 by Larry Fink, Robert S. Kapito, Susan Wagner and is led by Larry Fink. PepsiCo was founded in 1965 by Caleb Bradham, Donald M. Kendall, Herman W. Lay and is led by Ramon Laguarta.
Company facts
Founders
BlackRock
Larry Fink
Fink joined First Boston in 1976 and became one of its youngest managing directors, running a mortgage-bond desk that was highly profitable until a 1986 interest-rate move cost it about $100 million.
Robert S. Kapito
Kapito worked alongside Fink at First Boston and joined him in founding BlackRock in 1988.
Susan Wagner
Wagner ran many of the functions that let a small bond shop grow into a global firm, including strategy, corporate development and operations.
Barbara Novick
For roughly BlackRock's first two decades Novick ran its global client business, winning the institutional mandates that funded the firm's early growth.
Ben Golub
Golub led much of the quantitative work behind BlackRock's risk-first approach, building analytics for mortgage prepayment, interest-rate and credit risk that became central to Aladdin.
Hugh Frater
Frater was one of the mortgage specialists who helped launch BlackRock's fixed income business and held senior roles at the firm before leaving.
Ralph Schlosstein
Schlosstein brought corporate finance and public policy experience to the founding team; before Lehman he worked at the US Treasury and on the White House domestic policy staff during the Carter administration.
Keith Anderson
Anderson ran BlackRock's fixed income investing for two decades, the core of the firm until iShares arrived with the 2009 BGI deal, and sat on its executive committee. In 2008 he left to become Chief Investment Officer of Soros Fund Management.
PepsiCo
Caleb Bradham
Caleb Bradham created "Brad's Drink" at his New Bern pharmacy in 1898, renamed it Pepsi-Cola and incorporated the Pepsi-Cola Company in 1902.
Donald M. Kendall
Donald M. Kendall led Pepsi-Cola and engineered its 1965 merger with Frito-Lay to form PepsiCo, which he ran as CEO until 1986.
Herman W. Lay
Herman W. Lay (1909-1982) started his career as a snack food salesman. In 1932, he opened a snack food operation in Nashville, Tennessee, eventually purchasing the manufacturer and renaming it H.W. Lay & Company.
CEOs and their tenures
BlackRock
- Larry Fink1988–present
Chairman and Chief Executive Officer
Fink co-founded BlackRock in 1988 and has run it for its entire history, taking it from a bond boutique to the world's largest asset manager.
Source - Susan Wagner1988–2012
Co-Founder, Chief Operating Officer and Vice Chairman
Co-founder who led strategy, corporate development and operations, including BlackRock's side of the MLIM merger and the BGI acquisition, before retiring from management in 2012 and joining the board.
Source - Robert S. Kapito2007–present
President
Co-founder who long ran BlackRock's Portfolio Management Group across fixed income, equity, liquidity and alternatives before becoming President in 2007, overseeing day-to-day operations.
Source - Rob Goldstein2014–present
Chief Operating Officer
Named COO in 2014 after running BlackRock's global institutional client business; oversees operations across the firm and sits on the management committee created in 2025.
Source - Martin Small2023–present
Chief Financial Officer
CFO since 2023; leads financial planning and investor reporting and has laid out the 2030 targets for private markets, technology and digital asset revenue on earnings calls.
Source - Adebayo Ogunlesi2024–present
Chairman and CEO, Global Infrastructure Partners
Founder of GIP who joined BlackRock's leadership when the deal closed in October 2024; leads its infrastructure business, including the Aligned Data Centers and AES transactions.
Source
PepsiCo
- D. Wayne Calloway1986–1996
Chief Executive Officer
He more than doubled PepsiCo's revenues during his tenure and heavily invested in the restaurant division before it was later spun off.
Source - Roger Enrico1996–2001
Chief Executive Officer
He dramatically simplified the company's structure, allowing it to focus resources on its core grocery and convenience store distribution networks.
Source - Steven Reinemund2001–2006
Chief Executive Officer
He oversaw significant international expansion and revenue growth, setting a strong operational foundation before handing leadership to Nooyi.
Source - Indra Nooyi2006–2018
Chief Executive Officer
Under her 12-year tenure as CEO, PepsiCo's revenue grew by more than 80%, and she fundamentally reshaped the company's identity from a junk-food purveyor to a diversified global food and beverage giant.
Source - Ramon Laguarta2018–present
Chairman of the Board & Chief Executive Officer
He sustained strong organic revenue growth and protected operating margins through historically challenging supply chain conditions, while committing the company to major sustainability and packaging reduction goals.
Source
Timeline: BlackRock and PepsiCo side by side
1898PepsiCo
Pepsi-Cola Invented in North Carolina
Caleb Bradham formulated the original digestive cola syrup in his drugstore.
1965PepsiCo
Historic Merger of Pepsi-Cola & Frito-Lay
Donald Kendall and Herman Lay created PepsiCo, uniting snacks and soft drinks.
1975PepsiCo
Launch of the Pepsi Challenge
National blind taste tests shook Coca-Cola's market dominance and redefined advertising.
1988BlackRock
Founded inside the Blackstone Group
Larry Fink and seven partners start Blackstone Financial Management, a bond and risk-management unit backed by a $5 million credit line from the Blackstone Group.
1992BlackRock
Renamed BlackRock
The business takes the BlackRock name and ends the year managing about $17 billion in assets.
1994BlackRock
Sold to PNC for $240 million
After a dispute over equity for new hires, Blackstone sells BlackRock to PNC, which becomes its long-term majority owner.
1997PepsiCo
Restaurant Business Spun Off
PepsiCo spun off its restaurant businesses (Pizza Hut, Taco Bell and KFC) as Tricon Global Restaurants, now Yum! Brands, in 1997.
1998PepsiCo
Acquisition of Tropicana ($3.3B)
Acquired chilled orange juice leader Tropicana to dominate morning beverages.
1999BlackRock
NYSE IPO
BlackRock lists on the New York Stock Exchange on October 1, 1999, at $14 per share.
2000BlackRock
BlackRock Solutions launched
BlackRock starts selling its internal risk analytics, later known as Aladdin, and advisory services to other institutions.
2001PepsiCo
Acquisition of Quaker Oats & Gatorade ($13.4B)
Acquired Quaker Oats, adding sports hydration pioneer Gatorade to the portfolio.
2006BlackRock
Merger with Merrill Lynch Investment Managers
The MLIM deal adds equity, retail and international businesses and gives Merrill Lynch a stake of nearly half of BlackRock.
2006PepsiCo
Indra Nooyi becomes CEO
Indra Nooyi became CEO of PepsiCo in 2006. Chief executive of PepsiCo from 2006 to 2018.
2008BlackRock
Hired to manage crisis assets
The Federal Reserve Bank of New York hires BlackRock to manage the Maiden Lane portfolios taken over from Bear Stearns and AIG.
2009BlackRock
Acquires Barclays Global Investors and iShares
BlackRock closes its purchase of BGI on December 1, 2009, becoming the world's largest asset manager and taking over the iShares ETF business.
2011PepsiCo
Wimm-Bill-Dann Acquired
PepsiCo completed its acquisition of the Russian dairy and juice company Wimm-Bill-Dann in 2011.
2018PepsiCo
Acquisition of SodaStream ($3.2B) & Ramon Laguarta Appointed CEO
Acquired SodaStream to pioneer eco-friendly dispensing; Ramon Laguarta took over as CEO.
2020BlackRock
PNC exits its stake
PNC sells its roughly 22% stake in BlackRock, leaving the company without a large controlling shareholder.
2022PepsiCo
Strategic Distribution Alliance with Celsius ($550M)
Secured master global distribution for fast-growing energy brand Celsius.
2023BlackRock
Moves headquarters to 50 Hudson Yards
BlackRock moves its New York headquarters to the 50 Hudson Yards tower on Manhattan's West Side.
2024BlackRock
iShares Bitcoin Trust launch and GIP deal
BlackRock launches the iShares Bitcoin Trust in January and closes the roughly $12.5 billion purchase of Global Infrastructure Partners on October 1.
2025BlackRock
HPS deal and record inflows
BlackRock completes the HPS Investment Partners and Preqin acquisitions, then ends the year with a record $698 billion of net inflows and $14 trillion in AUM.
2025PepsiCo
poppi Acquisition and Elliott-Backed Plan
Closed the $1.95 billion poppi deal and announced a North America cost and pricing reset in December.
2026BlackRock
AUM passes $15 trillion
AUM reaches a record $15.3 trillion at June 30, 2026, and a GIP-backed consortium closes the $40 billion acquisition of Aligned Data Centers in July.
2026PepsiCo
Price Cuts on Core Snacks
Lowered prices on major Frito-Lay brands by up to 15% to recover US volumes.
Acquisitions
BlackRock
- Preqin2025$3.2B
- HPS Investment Partners2025$12B
- Global Infrastructure Partners (GIP)2024$12.5B
- Aperio Group2021$1.1B
- eFront2019$1.3B
- Barclays Global Investors (BGI) and iShares2009$13.5B
PepsiCo
- poppi2025$1.9B
- SodaStream International2018$3.2B
- The Quaker Oats Company (including Gatorade)2001$13.4B
- Tropicana Products1998$3.3B
Questions about BlackRock vs PepsiCo
Who is the CEO of BlackRock, Inc. and PepsiCo, Inc.?
BlackRock, Inc. is led by Larry Fink and PepsiCo, Inc. is led by Ramon Laguarta. Both serve as the top executive responsible for the company's strategy, operations, and financial performance.
When was BlackRock, Inc. founded vs PepsiCo, Inc.?
PepsiCo, Inc. was founded in 1965 — 23 years before BlackRock, Inc., which was founded in 1988. PepsiCo, Inc.'s longer operating history gives it a deeper track record but also potentially more institutional inertia compared to the younger BlackRock, Inc..
How many employees does BlackRock, Inc. have compared to PepsiCo, Inc.?
BlackRock, Inc. employs approximately 24,900 people, while PepsiCo, Inc. employs approximately 306,000. PepsiCo, Inc. has the larger workforce at 306,000 employees, compared to BlackRock, Inc.'s 24,900. A higher headcount does not necessarily imply greater efficiency — it often reflects differences in business model (e.g., manufacturing vs. software).
Where are BlackRock, Inc. and PepsiCo, Inc. headquartered?
Both BlackRock, Inc. and PepsiCo, Inc. are headquartered in United States, meaning they operate under the same primary regulatory and tax environment.
Who founded BlackRock, Inc. and PepsiCo, Inc.?
BlackRock, Inc. was founded by Larry Fink, Robert S. Kapito, Susan Wagner, Barbara Novick, Ben Golub, Hugh Frater, Ralph Schlosstein, Keith Anderson. PepsiCo, Inc. was founded by Caleb Bradham, Donald M. Kendall, Herman W. Lay.
Which company has a longer operating history — BlackRock, Inc. or PepsiCo, Inc.?
PepsiCo, Inc. has been operating for approximately 61 years, making it the more established of the two companies. BlackRock, Inc. has been in operation for around 38 years. A longer operating history often signals greater institutional resilience and brand recognition, though it can also mean slower adaptation to new market conditions.
Figures come from each company's filings and the sources linked beside them. Amounts reported in another currency are shown in US dollars at an approximate rate and marked with ~. Back to the BlackRock vs PepsiCo overview