Alibaba vs Samsung: Founders, CEOs and History

Company facts

Founders

CEOs and their tenures

Timeline: Alibaba and Samsung side by side

1. 1938Samsung

   Samsung Group begins

   Lee Byung-chul founded Samsung as a trading company before later generations expanded the group into electronics and industry.

2. 1969Samsung

   Samsung Electronics established

   Samsung Electronics Industry Co. Ltd. was established as the group entered electronics manufacturing.

3. 1977Samsung

   Korea Semiconductor acquired

   Samsung acquired Korea Semiconductor, a key step toward memory and component manufacturing leadership.

4. 1993Samsung

   New Management initiative

   Lee Kun-hee launched the New Management push to raise quality, design, and global competitiveness.

5. 1999Alibaba

   Alibaba.com Launched

   Jack Ma and 17 co-founders launch Alibaba.com from a Hangzhou apartment with $60,000 in pooled savings, creating a B2B online marketplace connecting Chinese manufacturers with international buyers.

6. 1999Alibaba

   First Major Investment from SoftBank

   Masayoshi Son invests $20 million in Alibaba in a meeting reportedly lasting five minutes, alongside $5 million from Goldman Sachs, providing survival capital through the imminent dot-com crash.

7. 2001Alibaba

   Gold Supplier Program Launch

   Alibaba launches the Gold Supplier verified membership program at $3,000 per year, generating approximately $10 million in first-year revenue and proving the B2B marketplace model's commercial viability.

8. 2003Alibaba

   Taobao Launches to Challenge eBay

   Alibaba secretly develops and launches Taobao, a consumer-to-consumer marketplace offered free to both buyers and sellers, directly targeting eBay's Chinese market position. Within three years, Taobao surpasses eBay's Chinese market share.

9. 2004Alibaba

   Alipay Escrow Service Created

   Alibaba creates Alipay as a payment escrow solution for Taobao transactions, holding buyer funds until delivery confirmation before releasing payment to sellers solving the trust barrier that was limiting online commerce adoption.

10. 2008Alibaba

    Tmall (Taobao Mall) Launch

    Alibaba launches a premium B2C marketplace initially called Taobao Mall (later rebranded Tmall), allowing established brands to operate official storefronts with higher trust credentials and enabling Alibaba to serve the premium consumer segment.

11. 2009Alibaba

    Alibaba Cloud Founded

    Alibaba launches Alibaba Cloud (Aliyun) as a cloud computing business, a decade ahead of many enterprise adoption cycles, positioning it to become Asia Pacific's dominant cloud provider.

12. 2011Alibaba

    First Singles' Day Shopping Festival

    Alibaba transforms the informal 'Singles' Day' celebration on November 11 into a promotional shopping event on Taobao and Tmall, generating ~$130 million (936 million yuan) in sales a figure that would grow more than 100-fold in subsequent years.

13. 2014Alibaba

    Record-Breaking NYSE IPO

    Alibaba completes its initial public offering on the New York Stock Exchange on September 19, 2014, raising $25 billion the largest IPO in US stock market history at that time at a valuation of approximately $168 billion.

14. 2017Samsung

    Harman acquisition closes

    Samsung completed the Harman acquisition, expanding into connected car systems and premium audio.

15. 2019Alibaba

    Dual Listing on Hong Kong Stock Exchange

    Alibaba completes a secondary listing on the Hong Kong Stock Exchange, raising an additional $13 billion and broadening its investor base among Asian institutional and retail investors, reducing dependence on US capital markets.

16. 2021Alibaba

    Record Antitrust Fine

    Chinese regulators impose a 18.23 billion yuan ($2.8 billion USD) antitrust fine on Alibaba following a months-long investigation into its 'choose one from two' exclusivity practices at the time, the largest antitrust fine in Chinese regulatory history.

17. 2022Samsung

    Jong-Hee Han becomes CEO

    Jong-Hee Han became CEO of Samsung Electronics Co. in 2022. A longtime TV business leader who helped keep Samsung the top global TV brand.

18. 2023Alibaba

    Six-Business-Unit Restructuring Announced

    Alibaba announces its most significant organizational restructuring, dividing the company into six independent business units each with its own CEO and board: Taobao Tmall Group, Cloud Intelligence Group, Alibaba International Digital Commerce Group, Cainiao S…

19. 2024Samsung

    Jun Young-hyun becomes CEO

    Jun Young-hyun became CEO of Samsung Electronics Co. in 2024. Head of the semiconductor (Device Solutions) division and memory business; sole CEO for part of 2025 after Han Jong-hee's death, then co-CEO with TM Roh from November 2025.

20. 2025Samsung

    TM Roh joins Young Hyun Jun as co-CEO

    Samsung named TM Roh Head of Device eXperience and CEO, joining Young Hyun Jun as co-CEO.

21. 2025Samsung

    Annual revenue reaches ~$237B (KRW 333.6T)

    Samsung Electronics reported ~$237 billion (KRW 333.6 trillion) in 2025 annual revenue and ~$31 billion (KRW 43.6 trillion) in operating profit.

22. 2025Samsung

    Roh Tae-moon (TM Roh) becomes CEO

    Roh Tae-moon (TM Roh) became CEO of Samsung Electronics Co. in 2025. Longtime head of the mobile business.

Acquisitions

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