2015
Why
Added prestige beauty and specialty retail growth exposure.
Macy's, Inc.
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Acquisitions
3
Total Acquisitions
2015
Added prestige beauty and specialty retail growth exposure.
2005
Expanded national scale and added regional department store banners later consolidated under Macy's.
1994
Created the corporate foundation for the modern Macy's, Inc.
Macy's growth strategy centers on closing underperforming stores, investing in stronger locations, improving merchandising, expanding small formats, growing Bloomingdale's and Bluemercury, upgrading digital experiences, and using data-driven personalization.
Macy's sells apparel, accessories, cosmetics, fragrances, home goods, furniture, gifts, luxury merchandise, and beauty services through stores, websites, mobile apps, private brands, marketplace assortment, and credit-card partnerships. Bloomingdale's targets upscale department store shoppers, while Bluemercury focuses on prestige beauty and skincare.