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Automobili Lamborghini S.p.A.
Leadership History
3 leaders · Full leadership timeline
Last reviewed: 2025-07-15 · By Swet Parvadiya
Lamborghini produces fewer vehicles than it receives orders for — not because of manufacturing constraints, but because scarcity is the product. The Sant'Agata Bolognese company generated $3.2 billion in consolidated revenue in fiscal year 2024 with a net income of $680 million, a 21.25% net margin that luxury automakers twice its size cannot match, and it accomplished this with 1,900 employees and no public listing. The company was founded in 1963 by Ferruccio Lamborghini, a tractor manufacturer from Cento who had already built a successful business making agricultural equipment and was bothered by a problem with his Ferrari. The story — disputed in its details but embedded in Lamborghini mythology — is that Ferruccio complained to Enzo Ferrari about the clutch on his Ferrari 250 GT and was told by Ferrari to stick to making tractors. Ferruccio hired away several Ferrari engineers and founded Automobili Lamborghini. The 350 GT debuted in 1964. CEO Stephan Winkelmann leads the brand under Audi AG's ownership — Volkswagen Group acquired Lamborghini through Audi in 1998 for approximately $110 million, a figure that looks extraordinary in retrospect against $3.2 billion in annual revenue. The current lineup spans three vehicles: the Revuelto V12 plug-in hybrid flagship, the Urus super SUV, and the Temerario V8 plug-in hybrid that replaced the Huracán. The Urus deserves special attention in any analysis of Lamborghini's current financial position. Before the Urus launched in 2018, Lamborghini sold approximately 3,500 cars per year. After the Urus, annual deliveries exceeded 9,000. The SUV generates the volume that funds the halo car program — it is the business that makes the Revuelto possible.
President and CEO
Stephan Winkelmann has led Lamborghini's 'Direttrice' strategic plan, guiding the brand's transition to hybridized powertrains with the launch of the Revuelto and Temerario, while overseeing a record-breaking financial performance with $3.2 billion in revenue and a 26.5% operating margin in FY2024, solidifying the brand's position as one of the most profitable automotive manufacturers globally.
Chief Technical Officer
Maurizio Reggiani has overseen the technical development of Lamborghini's hybrid powertrains, including the Revuelto's 1,001 horsepower V12 plug-in hybrid system, and has led the expansion of the Advanced Composites Research Center (ACRP), ensuring that Lamborghini maintains its leadership in carbon fiber technology and lightweight construction.
Chief Commercial Officer
Federico Foschini has driven the global expansion of Lamborghini's dealership network and the enhancement of the customer experience, focusing on emerging markets such as India, Southeast Asia, and the Middle East, and has overseen the massive success of the Ad Personam bespoke customization program, which now accounts for over 80% of all vehicles sold.
The Temerario, the V8 plug-in hybrid successor to the Huracan, follows a similar philosophy, using a twin-turbocharged V8 engine paired with electric motors to deliver unprecedented performance while complying with increasingly stringent global emissions regulations. However, by using the shared resources and expertise of the Volkswagen Group, Lamborghini is able to mitigate the financial risk associated with this transition and ensure that its hybrid vehicles deliver the performance and exclusivity expected of the brand. The company faces severe structural challenges, including the stringent and rapidly evolving global emissions regulations, the increasing competition in the ultra-luxury SUV segment from Ferrari and Aston Martin, and the complex transition to hybrid and electric powertrains. Lamborghini's response to these disruptions is to remain true to its core brand identity while selectively adopting new technologies that enhance performance and comply with regulations.
The single most immediate threat to Lamborghini's margin structure and product strategy is the stringent and rapidly evolving global emissions regulations, specifically the European Union's mandate to reduce fleet average CO2 emissions by 55% by 2030 and the impending ban on the sale of new internal combustion engine vehicles by 2035. The company also faces severe demographic and cultural challenges within its Italian manufacturing footprint. The shift toward software-defined vehicles also introduces new cybersecurity risks and regulatory compliance burdens, as the European Union's UNECE WP.29 regulations mandate strict homologation standards for over-the-air updates and autonomous driving features, requiring massive ongoing investments in software validation and legal compliance that were not present in the legacy hardware-only business model. The Urus accounts for over 60% of total vehicle volume, providing the financial stability and profitability that allows Lamborghini to take risks with its halo cars, such as the development of the Revuelto's complex plug-in hybrid V12 powertrain.
Stephan Winkelmann first ran Lamborghini from 2005 to 2016, overseeing the Gallardo, Aventador, and Huracán era, then returned as president and CEO in 2021. In his second tenure he has driven the company to record results, including $3.2 billion in revenue and about 10,500 deliveries in FY2024.
Stefano Domenicali led Lamborghini from 2016 to 2020, a period anchored by the 2018 launch of the Urus super SUV. That model roughly tripled the brand's annual volume and reshaped its financial base before Domenicali left to become CEO of Formula 1.
Under Winkelmann, Lamborghini is executing its 'Direttrice' plan to hybridize its entire lineup, starting with the 2023 Revuelto, a V12 plug-in hybrid making 1,001 horsepower while cutting CO2 emissions about 30% versus the Aventador. The plan also targets a first fully electric model, the Lanzador GT, by 2028.
Chief Technical Officer Maurizio Reggiani, in the role since 2016, led the Revuelto's 1,001-horsepower hybrid V12 and the carbon-fiber research center, while Chief Commercial Officer Federico Foschini, appointed in 2023, expanded the dealer network and the Ad Personam program to over 80% of cars sold. Their work has underpinned the record margins delivered during Winkelmann's second tenure.