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GitLab Company Profile: Revenue, Business Model & Strategy

Research depth: 11 milestones · 9 FAQs

GitLab Inc. (NASDAQ: GTLB) is an all-remote software company that sells a single-application DevSecOps platform for code management, CI/CD, security and AI agents. It reported $955.2 million in FY2026 revenue (fiscal year ended January 31, 2026), was founded in 2011 by Dmitriy Zaporozhets and Valery Sizov with Sid…

How GitLab makes money: GitLab makes money mainly by selling per-seat subscriptions to its Premium and Ultimate tiers, delivered either as SaaS on GitLab.com, as single-tenant GitLab Dedicated, or as self-managed software installed on a…

Annual Revenue (FY2026)$955.2M
Employees2,580
CEOBill Staples
Founded2011
IndustrySoftware
By Swet ParvadiyaLast reviewed:
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GitLab Inc. key figures

GitLab Inc. had revenue of $955.2M for fiscal year 2026, up 25.8% from FY2025. Net loss was $56M, a net margin of -5.9%.

Source: GITLAB INC. annual report (Form 10-K, SEC EDGAR, filed 2026-03-17) · Last reviewed October 2026

Revenue growth, FY2020 to FY2026
+50.8% a year
Compound annual rate, $81.2M to $955.2M
Peak revenue year
FY2026
The latest annual year is the highest in this series
Revenue per employee
$370,242
FY2026 revenue divided by 2,580 employees; headcount may use another date
Current chief executive
Bill Staples
In the role since 2024 (2 years)
Documented transactions
6
Between 2015 and 2024
Founded
2011
15 years ago
Where was GitLab founded?
GitLab was founded in San Francisco, California in 2011.
When did GitLab start?
GitLab was founded in 2011.
How old is GitLab?
GitLab is 15 years old as of 2026.
In-Depth Analysis
371 words · 2 min read

GitLab Inc. generated $955.2 million in revenue for the fiscal year ended January 31, 2026, up 26% year over year, and $286.3 million in Q2 FY2027, up 21%. The Nasdaq-listed, all-remote company sells one application covering source code, CI/CD, security testing, planning and AI agents, and was valued at about $8.2 billion in September 2026.

How Does GitLab Make Money?

GitLab sells per-user subscriptions to its Premium and Ultimate tiers, delivered as SaaS on GitLab.com, as single-tenant GitLab Dedicated or as self-managed software. The Free tier and open-source Community Edition drive adoption, while Ultimate bundles the security, compliance and governance features large enterprises pay most for. AI is sold through GitLab Duo add-ons and usage-based GitLab Credits, and in 2026 GitLab introduced GitLab Flex, one annual commitment that covers seats, credits and new capabilities. Most revenue is recognized ratably, and remaining performance obligations were $1.14 billion at January 31, 2026.

Who Founded GitLab?

Dmitriy Zaporozhets and Valery Sizov wrote GitLab as an open-source project in Ukraine in 2011. Sid Sijbrandij found it in 2012, launched GitLab.com and built the company with Zaporozhets. GitLab joined Y Combinator in 2015 and priced its IPO at $77 per share in October 2021.

Who Runs GitLab?

Bill Staples, previously CEO of New Relic, became CEO in December 2024. Sijbrandij remains executive chair and Jessica Ross is CFO.

GitLab Financials

Revenue grew from $81.2 million in FY2020 to $955.2 million in FY2026. GAAP net loss was $56.0 million in FY2026, while operating cash flow reached $232.9 million and non-GAAP adjusted free cash flow $219.6 million. After Q2 FY2027 the company raised full-year revenue guidance to $1.129-$1.133 billion, which would be its first year above $1 billion.

GitLab Acquisitions

GitLab buys small technology teams rather than large companies: Gitorious (2015), Gemnasium (2018), Peach Tech and Fuzzit (2020), UnReview and Opstrace (2021) and Oxeye (2024), mostly to strengthen security testing and observability.

Biggest Risks

The largest risk is Microsoft's GitHub, which pairs the biggest developer community with Copilot and Azure bundles. GitLab is also exposed to seat contraction as customers cut staff or use AI agents, which is why it is shifting toward usage-based pricing, and it remains unprofitable on a GAAP basis after 2026 restructuring.

GitLab Inc. Key Facts

CompanyGitLab Inc.
Annual revenue change+25.8% (FY2025–FY2026)
Financials$955.2M (FY2026, last reviewed October 2026)
Market Cap$8.2B
FY2026 net incomeloss $56.0M
Last reviewedBy Swet Parvadiya, Founder & Editor - October 2026
Founded2011
Founder(s)Dmitriy Zaporozhets, Valery Sizov, Sid Sijbrandij
CEOBill Staples
HeadquartersSan Francisco, California
IndustryDevOps and Software Development Lifecycle Platforms
Employees2,580+

GitLab Company Profile: Revenue, Business Model & Strategy

"GitLab Inc. generated $955.2 million in FY2026 revenue and $286.3 million in Q2 FY2027 alone by selling one DevSecOps platform that covers code, CI/CD, security, planning and AI agents. Led by CEO Bill Staples since December 2024, the all-remote company is guiding to more than $1.1 billion in FY2027 revenue and was valued at about $8.2 billion on Nasdaq in September 2026."

Why GitLab Inc. Wins

GitLab wins enterprise customers and secures market share primarily through the profound architectural advantage of its unified, single-application data model, which eliminates the integration debt, data silos, and context switching that plague fragmented, multi-vendor toolchains. By storing code, CI/CD pipelines, security scans, and deployment metrics in a single database, GitLab enables comprehensive, automated governance and compliance reporting that is mathematically impossible to achieve with loosely coupled point solutions. This unified architecture, combined with the radical transparency of its open-source heritage and its engaged developer community, creates deep operational switching costs and a powerful, bottom-up adoption motion that legacy vendors simply cannot replicate.

GitLab Inc. operates in a competitive market alongside Microsoft Corporation, Atlassian Corporation, GitHub, Inc., Snyk. Analysts frequently compare GitLab Inc. and Microsoft Corporation due to their overlapping products, target markets, and strategic positioning.

GitLab Inc. (NASDAQ: GTLB) is an all-remote software company that sells a single-application DevSecOps platform for code management, CI/CD, security and AI agents. It reported $955.2 million in FY2026 revenue (fiscal year ended January 31, 2026), was founded in 2011 by Dmitriy Zaporozhets and Valery Sizov with Sid Sijbrandij as commercial co-founder, and is led by CEO Bill Staples.

Revenue

$955.2M

Founded

2011

Employees

3K+

Market Cap

$8.2B

Explore GitLab In Depth

Detailed research across every dimension of GitLab — history, financials, leadership, and strategy.

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Our analysts compile business strategy profiles from public financial filings, press releases, and analyst reports. Each profile is reviewed for accuracy before publication by our editorial desk and updated on a rolling basis.

Frequently Asked Questions About GitLab

How does GitLab make money?

GitLab earns most of its revenue from per-user subscriptions to its Premium and Ultimate tiers, sold as SaaS, single-tenant GitLab Dedicated or self-managed software. It adds AI revenue through GitLab Duo add-ons and usage-based GitLab Credits, and in 2026 introduced GitLab Flex to combine seats and usage in one annual commitment. FY2026 revenue was $955.2 million.

Who is the CEO of GitLab?

Bill Staples has been GitLab's chief executive officer since December 2024. He previously ran New Relic. Co-founder Sid Sijbrandij, CEO before him, remains executive chair, and Jessica Ross is chief financial officer.

Who owns GitLab?

GitLab is a public company traded on Nasdaq under the ticker GTLB, so it is owned by its shareholders, mainly institutional investors. It has a dual-class structure in which Class B shares carry 10 votes each, giving co-founder Sid Sijbrandij and other early holders outsized voting power. Its market value was about $8.2 billion in late September 2026.

Who are GitLab's main competitors?

GitLab's main competitor is Microsoft's GitHub (along with Azure DevOps). It also competes with Atlassian's Bitbucket and Jira, CI/CD tools such as Jenkins, CloudBees and CircleCI, security vendors such as Snyk and Checkmarx, and JFrog in artifact management.

What was GitLab's revenue in 2026?

GitLab reported $955.2 million in revenue for fiscal 2026, which ended January 31, 2026, up 26% from $759.2 million. For fiscal 2027 it guided to $1.129-$1.133 billion after reporting Q2 FY2027 revenue of $286.3 million.

Is GitLab profitable?

Not on a GAAP basis. GitLab posted a GAAP net loss of $56.0 million in FY2026 and $36.8 million in Q2 FY2027, but it is profitable on a non-GAAP basis and generated $232.9 million of operating cash flow in FY2026.

Where is GitLab headquartered?

GitLab is an all-remote company with no physical headquarters. It lists a San Francisco, California address and had about 2,580 team members in 60 countries as of January 31, 2026.

Who founded GitLab?

Dmitriy Zaporozhets and Valery Sizov created GitLab as an open-source project in Ukraine in 2011. Sid Sijbrandij joined in 2012, launched GitLab.com and built the commercial company with Zaporozhets.

Are GitHub and GitLab the same?

No, they are highly competitive rival platforms. GitHub is owned by Microsoft, while GitLab is an independent, publicly traded company.

Analysis: How GitLab Inc. Makes Money

Deep dive into the GitLab Inc. business model, revenue streams, and strategic moats in 2026.

Competitor Benchmarking

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Compare GitLab Inc. With

Financial data on this page is sourced from SEC EDGAR filings, official earnings releases, and verified press statements. Revenue figures are reviewed and updated periodically. Read our full data methodology ->

Primary source: www.sec.gov/Archives/edgar/data/1653482/000162828026018731/g

Explore More Brand Histories

This corporate intelligence report on GitLab Inc. compiles data from verified filings. Explore more detailed brand histories and company histories in the global DevOps and Software Development Lifecycle Platforms marketplace.

Editorial Methodology

Company Research

We use company filings, annual reports, company statements and press reports, with primary sources preferred where available. Each financial row shows its recorded source. Full-year figures are separated from annualized run-rates, partial periods and forecasts; unaudited figures carry a label. Source detail varies by company, so check the linked material when the reporting basis matters.

1. Primary Sources

Public companies may provide filings and annual reports. Private-company figures may come from statements or press coverage. A missing figure stays missing, and a source link should identify where its number came from.

2. Expert Curation

We organize company records and review claims for strategic context, source quality and clarity. Pages show a review date where one is recorded.

3. Multi-Pass Audit

Technical checks flag inconsistent figures and missing links. Editorial review of the underlying source remains necessary for claims those checks cannot verify.

Swet Parvadiya
SEC filings & public records methodology
Sourced from public financial records

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