Duolingo, Inc.: Duolingo is a consumer education platform led by CEO Luis von Ahn. It reported $1.037589B in FY2025 revenue, $414.065M in net income, more than 900 employees, and 12.2M paid subscribers.
Duolingo, Inc.: Key Facts
| Founded | 2011 |
|---|---|
| Headquarters | Pittsburgh, Pennsylvania |
| CEO | Luis von Ahn |
| Employees | more than 900 employees |
| Revenue (FY2025) | $1.04B |
| Net income | $414.1M net income |
| Primary source | FY2025 annual report |
How Duolingo Makes Money
Duolingo makes money from paid subscriptions such as Super Duolingo and Duolingo Max, advertising shown to free users, in-app purchases, and the Duolingo English Test.
Why Duolingo Matters
Duolingo matters because it shows how education can be packaged with consumer-app mechanics without abandoning measurable learning outcomes.
Key Risk
The biggest risk is that user growth or paid conversion slows as AI tutors, app-store changes, or subscription fatigue pressure the model.