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Dollar General Corporation

Leadership History

Dollar General: CEO History

4 leaders · 1977 to present

Who is the CEO of Dollar General?

Todd Vasos is the CEO of Dollar General, in the role since 2023. The first chief executive was Cal Turner Jr., from 1977.

Current CEO
Todd Vasos (since 2023)
First CEO
Cal Turner Jr. (1977)
Leaders documented
4
Founded
1939
NameRoleFromToYears in role
Donny LauExecutive Vice President and Chief Financial Officer2025Present1
Todd VasosChief Executive Officer2023Present3
Richard W. DreilingChairman and CEO200820157
Cal Turner Jr.Former Chairman and Chief Executive Officer1977200225
Who was CEO of Dollar General before Todd Vasos?
Richard W. Dreiling was CEO of Dollar General from 2008 to 2015, before Todd Vasos took over in 2023.

Company Overview

Dollar General is often described as America's neighborhood general store. From its Goodlettsville, Tennessee headquarters it runs more than 21,000 small-box stores that sell food, household essentials, health and beauty products, seasonal goods and basic apparel. Most stores are in rural communities and small towns, though newer formats include larger DG Market grocery-focused stores, urban DGX stores and pOpshelf, a discretionary-focused concept. The company is publicly traded (NYSE: DG), owned mainly by institutional investors, and reported $42.7 billion in FY2025 net sales.

Donny Lau

Executive Vice President and Chief Financial Officer

2025 – Present

1 year (current)

Key Decisions & Impact

A former Dollar General finance executive, Lau returned as CFO on October 20, 2025, succeeding Kelly Dilts. He leads finance and investor relations, including the FY2026 plan for .4-.5 billion of capital spending and up to million of share repurchases.

Legacy

Co-hosts quarterly earnings calls with Todd Vasos and presented the August 2026 guidance raise.

Todd Vasos

Chief Executive Officer

2023 – Present

3 years (current)

Key Decisions & Impact

Vasos first served as CEO from June 2015 to November 2022, a period that included rapid store growth, the DG Fresh self-distribution rollout and the launch of pOpshelf. He returned in October 2023 after earnings fell under his successor and launched Back to Basics: more labor hours in stores, fewer self-checkouts, lower inventory, slower new-store growth and a large remodel program.

Legacy

Under his second tenure, same-store sales grew 3.0% in FY2025, net income rose to $1.51 billion, and the company raised FY2026 guidance after Q2 diluted EPS increased 33.3%.

Richard W. Dreiling

Chairman and CEO

2008 – 2015

7 years

Key Decisions & Impact

Dreiling became chief executive in 2008 after the company was taken private by KKR and led its return to the public market in 2009.

Legacy

Dollar General expanded its store base and sales strongly during his tenure. Todd Vasos succeeded him in 2015.

Cal Turner Jr.

Former Chairman and Chief Executive Officer

1977 – 2002

25 years

Key Decisions & Impact

Son of co-founder Cal Turner Sr., he succeeded his father as CEO and grew Dollar General from a regional chain into a national retailer.

Legacy

Expanded the store base across the U.S. over 25 years; his tenure ended after the 2001 accounting restatement.

Challenges & Strategic Context

Dollar General's main challenges are execution and customer health. Thin store staffing contributed to cluttered aisles, out-of-stocks and high shrink in 2023, and to years of OSHA citations; in July 2024 the company agreed to a $12 million settlement with the U.S. Department of Labor and committed to safety improvements. Its core shoppers are lower-income households that are sensitive to inflation, interest rates and changes in government benefits such as SNAP. Competition is rising from Walmart's expanding delivery reach, Amazon's rural same-day push, and Family Dollar, which Dollar Tree sold to Brigade Capital and Macellum Capital in July 2025. Tariffs and higher wages also pressure costs.

Dollar General CEO and Leadership FAQ

Who is Todd Vasos and what is his track record as CEO of Dollar General?

Todd Vasos served as CEO of Dollar General from 2015 to 2022 and was reappointed CEO in October 2023. During his initial tenure, Vasos led the addition of 7,000+ stores, launched DG Fresh and DG Digital, grew annual sales by over 80%, and created tens of thousands of jobs.

Who was Jeff Owen and what was his tenure as CEO from 2022 to 2023?

Jeff Owen served as CEO from November 2022 to October 2023, having spent nearly three decades at Dollar General in store operations and COO roles, before stepping down during a period of macroeconomic supply chain headwinds and margin pressure.

Who was Rick Dreiling and what did he achieve as CEO from 2008 to 2015?

Rick Dreiling led Dollar General through its transformative private-equity turnaround under KKR, executed its highly successful 2009 NYSE Initial Public Offering, standardized store operations, and positioned Dollar General as a premier discount retailer.

Who was Cal Turner Jr. and what was his impact as CEO from 1977 to 2002?

Cal Turner Jr., son of co-founder Cal Turner Sr., led Dollar General for 25 years as CEO. He took the company public in 1968, grew the store footprint from a regional chain into a national leader with over 6,000 stores, and established the company's philanthropic literacy foundation.

Who serves as Chairman of the Board of Directors of Dollar General?

Michael Calbert serves as Chairman of the Board of Directors of Dollar General. A veteran private equity investor and former partner at KKR who led the 2007 buyout of Dollar General, Calbert has guided board strategy and capital allocation for over 15 years.

Who are the key executive leaders alongside CEO Todd Vasos?

Key executive leaders include Kelly Dilts (Chief Financial Officer), John Garratt (former CFO/President), Emily Taylor (Chief Merchandising Officer), Steve Deckard (Executive VP of Store Operations), and Rod West (Executive VP of Supply Chain).

What is the mission statement of Dollar General established by its leadership?

Dollar General operates under the foundational corporate mission: 'Serving Others', dedicated to serving customers with value and convenience, serving employees with career development, and serving communities through literacy and hunger relief.

How has leadership prioritized employee career mobility within Dollar General?

Dollar General is one of the top internal promotion employers in American retail, with more than 75% of store managers and thousands of corporate and distribution supervisors starting their careers as entry-level hourly store associates.

Who is the CEO of Dollar General?

Todd Vasos serves as CEO. He originally led the company during its massive hyper-growth phase. In 2022, he retired and Jeffery Owen took over. However, after disastrous financial results and massive safety violations, the board panicked and aggressively brought Vasos back out of retirement in 2023.

Related Leadership Timelines

Compare executive leadership tenures and strategic transitions

Content is for informational purposes only. Not financial advice. Data sourced from SEC filings, annual reports, and public records. See our full disclaimer and methodology.