Skip to main content

The Walt Disney Company

Founders

Who Founded Disney?

Roy O. Disney, Walt Disney · Founded 1923 · HQ today: Burbank, California

Who founded Disney?

Disney was founded by Roy O. Disney, Walt Disney in 1923 in Los Angeles, California, United States. It is now led by Josh D'Amaro.

Founders
Roy O. Disney, Walt Disney
Founded
1923
Headquarters
Burbank, California
Number of founders
2
Current CEO
Josh D'Amaro (since 2026)
Where was Disney founded?
Disney was founded in Los Angeles, California, United States in 1923. thewaltdisneycompany.com
When was Disney founded?
Disney was founded in 1923.
Who started Disney?
Disney was founded by Roy O. Disney and Walt Disney.
How old is Disney?
Disney is 103 years old as of 2026.

Founding Story

In 1928, Walt Disney was in a desperate situation. He had lost the rights to his only successful cartoon character (Oswald the Lucky Rabbit) to a hard-nosed distributor. On a train ride back to Los Angeles, facing bankruptcy, he brainstormed a new character to save his tiny studio: a cheerful mouse. He named him Mortimer, but his wife Lillian suggested 'Mickey'. Walt leaned into the brand-new technology of synchronized sound, releasing 'Steamboat Willie'. The cartoon was a large global sensation, saving the studio and launching the most powerful entertainment empire in history.

Roy O. Disney

Co-founder 1923

Background

Roy O. Disney brought the financial and operating discipline that Walt Disney lacked in the company's earliest years. Before co-founding Disney Brothers Studio, Roy served in the U.S. Navy, worked in banking, and developed a cautious understanding of credit, collections, and cash management. That background mattered because animation in the 1920s required money before revenue arrived: artists had to be paid, film had to be produced, and distributors could delay or control payments. Roy's role was not decorative. He negotiated financing, managed creditors, watched budgets, and often acted as the practical counterweight to Walt's creative appetite. His conservative instincts helped the studio survive periods when Walt wanted to take risks that could have destroyed the company. Roy's influence shaped Disney's lasting culture of combining imaginative ambition with financial control.

Role at The Walt Disney Company

The Walt Disney Company possesses arguably the most well-known, mythologized founding story in American corporate history, rooted in an artistic ambition and the desperate, scrappy origins of early animation. The company was founded in 1923 by two brothers: Walt Disney, an effective, driven with creative ambition, and Roy O. Disney, the pragmatic, essential financial architect who actually kept the company from going bankrupt. The founding occurred after Walt suffered a devastating failure in Kansas City. His first animation studio (Laugh-O-Gram Studio) went bankrupt. He arrived in Hollywood with $40 in his pocket, a sense of failure, and a partially finished reel of a short film blending live-action and animation (Alice's Wonderland). He partnered with his brother Roy to found the Disney Brothers Cartoon Studio in the back of a small real estate office in Los Angeles. Their first success was a character named Oswald the Lucky Rabbit. However, in a heavy betrayal in 1928, their distributor (Charles Mintz) secretly hired away almost all of Walt's animators and legally stole the rights to Oswald, leaving the brothers with almost nothing. On the train ride back to Los Angeles following this defeat, Walt allegedly conceptualized a new character to replace Oswald: a mouse initially named Mortimer, which his wife convinced him to rename Mickey. The foundational breakthrough was not just the character, but the technology: Walt insisted on fully synchronizing sound with the animation in 'Steamboat Willie' (1928). This technical innovation made Mickey Mouse a global phenomenon, establishing the foundational architecture of the entertainment empire that would eventually conquer theme parks, television, and global box offices.

Roy O. Disney was born in 1893 in Chicago.

Walt Disney

Co-founder 1923

Background

Walt Disney began as a commercial artist and animator in the Midwest before moving to Hollywood after the failure of Laugh-O-Gram Studio in Kansas City. That early failure shaped him because it taught him that talent and ambition were not enough if contracts, capital, and distribution were weak. Walt was fascinated by new tools, from synchronized sound to Technicolor, multiplane cameras, television, and later theme-park design. His pre-Disney experience made him both a storyteller and a systems thinker. He did not simply want to make cartoons; he wanted to control the relationship between story, audience, and experience. That instinct distinguished Disney from many early animation competitors that treated cartoons as disposable theatrical filler.

Role at The Walt Disney Company

Walt Disney co-founded Disney Brothers Studio in 1923 and became the company's central creative force. He pushed Mickey Mouse into synchronized sound with Steamboat Willie, risked the studio on Snow White and the Seven Dwarfs, and later expanded the business into television and Disneyland. Walt's contribution was not only character creation; it was the belief that technology, story, design, and operations could be fused into a repeatable entertainment system. He won 22 competitive Academy Awards and became the public face of American animation and family entertainment. After his death in 1966, the company struggled at times to define how much of Disney was a person and how much was an institution. His lasting influence remains the insistence that audiences will pay premium prices when imaginative detail feels unusually complete.

Walt Disney was born in 1901 in Chicago. Education: Kansas City Art Institute; McKinley High School.

The Walt Disney Company: CEO & Leadership History

Full timeline →

Josh D'Amaro

Chief Executive Officer

2026 – Present

Became CEO on March 18, 2026 after serving as chairman of Disney Experiences, where he oversaw parks, cruises and consumer products. As CEO he has promoted a 'One Disney' strategy to align divisions around franchises and has led cost cuts across HR, technology, marketing and other units.

Dana Walden

President and Chief Creative Officer

2026 – Present

She significantly expanded Disney's adult-oriented programming on Hulu and navigated the aggressive shift from linear television revenue to direct-to-consumer streaming models.

James Gorman

Chairman of the Board

2025 – Present

He stabilized the board during ongoing activist proxy battles and focused the company on finding a long-term successor to Bob Iger.

Hugh Johnston

Senior EVP and Chief Financial Officer

2023 – Present

As CFO, he executed aggressive cost-cutting measures that helped Disney's streaming division reach profitability ahead of initial timelines.

Bob Chapek

Former Chief Executive Officer

2020 – 2022

Disney+ subscriptions grew rapidly during his tenure, but streaming losses, a dispute with Scarlett Johansson over Black Widow and Disney's conflict with Florida officials weighed on his standing. The board replaced him with Bob Iger in November 2022.

Bob Iger

Former Chief Executive Officer

2005 – 2026

Iger turned Disney into a franchise owner with Marvel, Star Wars and Pixar at its core and moved it into direct-to-consumer streaming. His second term focused on making streaming profitable, defeating Trian's 2024 proxy fight and completing CEO succession.

Raymond Watson

Chief Executive Officer

1984 – 1984

Raymond Watson served as chief executive of The Walt Disney Company from 1984 to 1984.

Michael Eisner

Chief Executive Officer

1984 – 2005

Michael Eisner served as chief executive of The Walt Disney Company from 1984 to 2005.

Card Walker

Chief Executive Officer

1980 – 1983

Card Walker served as chief executive of The Walt Disney Company from 1980 to 1983.

Donn Tatum

Chief Executive Officer

1971 – 1980

Donn Tatum served as chief executive of The Walt Disney Company from 1971 to 1980.

Roy O. Disney

Chief Executive Officer

1966 – 1971

Roy O. Disney served as chief executive of The Walt Disney Company from 1966 to 1971.

Keep researching Disney

Who Founded Disney? FAQ

Who were the founders of The Walt Disney Company in 1923?

The Walt Disney Company was founded in Los Angeles on October 16, 1923, by brothers Walt Disney (the creative animator and storyteller) and Roy O. Disney (the financial manager and business executive).

What was Walt Disney's creative background before starting Disney in 1923?

Walt Disney worked as a commercial artist in Kansas City, Missouri, where he started Laugh-O-Gram Studio. When Laugh-O-Gram went bankrupt in 1923, Walt packed a single suitcase and moved to Los Angeles with $40 in his pocket to join his brother Roy and start over.

How was Mickey Mouse created in 1928?

After losing the legal rights to his first cartoon hit 'Oswald the Lucky Rabbit' to distributor Charles Mintz in 1928, Walt Disney and well-known animator Ub Iwerks created Mickey Mouse. Mickey debuted in 'Steamboat Willie' in November 1928, the first cartoon synchronized with sound.

Why was the release of 'Snow White and the Seven Dwarfs' in 1937 a historic gamble?

Critics mocked Walt's project as 'Disney's Folly', predicting a feature-length animated film would bankrupt the studio. Walt mortgaged his home to complete Snow White, which became a large box office sensation and funded the construction of Disney's Burbank studio.

What inspired Walt Disney to build the original Disneyland theme park?

Walt Disney was inspired while sitting on a park bench watching his young daughters ride a carousel, envisioning a clean, safe, immersive amusement park where adults and children could have fun together, opening Disneyland in Anaheim, California, on July 17, 1955.

What was Roy O. Disney's monumental achievement with Walt Disney World?

Following Walt Disney's death from lung cancer in December 1966, Roy O. Disney came out of retirement to oversee the secret acquisition of 25,000 acres of Florida swampland and the construction of Walt Disney World, ensuring Walt's name was placed above the title before passing away in 1971.

How did Walt Disney transform the television industry in the 1950s?

Walt Disney was the first major Hollywood studio chief to embrace television, launching the weekly anthology series 'Disneyland' (later The Wonderful World of Disney) and 'The Mickey Mouse Club', using television broadcasts to fund and promote his theme parks.

What is Walt Disney's legacy in Academy Award history?

Walt Disney holds the all-time historic record for the most Academy Awards won by an individual in history, winning 22 competitive Oscars from 59 nominations, alongside 4 honorary Academy Awards.

Who founded Disney?

It was founded by Walt Disney and his brother Roy O. Disney. Walt was the absolute creative visionary who pushed the boundaries of animation and imagined Disneyland, while Roy was the quiet financial genius who kept the company out of bankruptcy.

Related Founder Profiles

Compare founding stories, origins, and entrepreneurial journeys

Content is for informational purposes only. Not financial advice. Data sourced from SEC filings, annual reports, and public records. See our full disclaimer and methodology.