Adobe began with PostScript, introduced Illustrator in 1987, released Photoshop in 1990, and introduced Acrobat and PDF in 1993. It later expanded through acquisitions including Macromedia, Omniture, Marketo, Workfront, and Frame.io, while shifting its creative applications toward Creative Cloud subscriptions. The company is headquartered in San Jose, California. Birthed directly from a Xerox PARC garage project in Mountain View, California, the software pioneer revolutionized digital printing before ultimately pivoting to aggressively monopolize the entire creative software industry.
Adobe earns most of its revenue from subscriptions. In fiscal 2025, subscription revenue was $22.904 billion, or about 96% of total revenue. Digital Media includes Creative Cloud and Document Cloud, while Digital Experience includes applications and services for customer experience management. Adobe also reports a smaller Publishing and Advertising business.