L'Oreal vs Samsung: Founders, CEOs and History
L'Oreal was founded in 1909 by Eugène Schueller and is led by Nicolas Hieronimus. Samsung was founded in 1969 by Lee Byung-chul and is led by Jun Young-hyun and Roh Tae-moon.
Company facts
Founders
L'Oreal
Eugène Schueller
L'Oréal possesses a scientific, chemical founding story, rooted not in the glamorous salons of Paris, but in the rigorous, heavily experimental laboratories of an effective young chemist desperately trying to solve a specific cosmetic problem.
Samsung
Lee Byung-chul
Lee Byung-chul founded Samsung Sanghoe in Daegu in 1938, trading dried fish, produce and noodles.
CEOs and their tenures
L'Oreal
- Jean-Paul Agon2006–2021
Chairman of the Board (former CEO)
Jean-Paul Agon led L'Oréal as CEO for 15 years, overseeing the company's transformation from a European beauty leader into the world's dominant global beauty company.
Source - Nicolas Hieronimus2021–present
Chief Executive Officer
Nicolas Hieronimus joined L'Oréal in 1987 and spent 30 years in brand management and divisional leadership before being named CEO in May 2021, succeeding Jean-Paul Agon.
Source
Samsung
- Jong-Hee Han2022–2025
Vice Chairman and CEO
A longtime TV business leader who helped keep Samsung the top global TV brand. He died suddenly in March 2025 while in office.
Source - Jay Y. Lee2022–present
Executive Chairman
Grandson of the founder and son of Lee Kun-hee. He was convicted in the 2017 bribery case and pardoned in 2022, and became Executive Chairman in October 2022. In 2025 the Supreme Court upheld his acquittal in the separate merger and accounting fraud case.
Source - Jun Young-hyun2024–present
Vice Chairman, Co-Chief Executive Officer, Head of Device Solutions
He implemented a complete overhaul of the semiconductor division's engineering processes, issuing a rare public apology in 2024 for the company's technological delays.
Source - Roh Tae-moon (TM Roh)2025–present
Co-Chief Executive Officer, Head of Device eXperience
As head of the MX (Mobile eXperience) division, he heavily integrated AI features (Galaxy AI) into the S-series flagship phones to combat Apple's dominance in the premium tier.
Source
Timeline: L'Oreal and Samsung side by side
1909L'Oreal
Company Founded
Eugène Schueller registers the Société Française de Teintures Inoffensives pour Cheveux in Paris with 800 francs in capital, beginning commercial sale of his Oréale hair dye formula to Parisian hairdressers.
1912L'Oreal
First International Expansion
L'Oréal hair dyes reach distribution in the Netherlands, Austria, and Italy, establishing the international distribution ambition that would eventually span 150 countries.
1929L'Oreal
Imédia First Consumer Hair Dye
L'Oréal introduces Imédia, the world's first hair dye product formulated for home application by consumers, marking the company's pivot from purely professional B2B to consumer-facing distribution.
1938Samsung
Samsung Group begins
Lee Byung-chul founded Samsung as a trading company before later generations expanded the group into electronics and industry.
1963L'Oreal
Euronext Paris IPO
L'Oréal lists on the Paris Stock Exchange, providing capital for accelerated international expansion and establishing the public shareholder structure that persists today alongside the Bettencourt family's controlling stake.
1969Samsung
Samsung Electronics established
Samsung Electronics Industry Co. Ltd. was established as the group entered electronics manufacturing.
1971L'Oreal
'Because You're Worth It' Campaign Launched
Copywriter Ilon Specht creates the 'Because You're Worth It' tagline for L'Oréal Paris one of the most enduring advertising phrases in consumer goods history, reframing beauty products as expressions of female self-worth rather than instruments of male approva…
1977Samsung
Korea Semiconductor acquired
Samsung acquired Korea Semiconductor, a key step toward memory and component manufacturing leadership.
1991L'Oreal
Acquisition of La Roche-Posay
L'Oréal acquires La Roche-Posay, the French dermo-cosmetic brand founded in 1975, establishing its first significant presence in the pharmacy channel and laying groundwork for what would become the Dermatological Beauty division.
1993Samsung
New Management initiative
Lee Kun-hee launched the New Management push to raise quality, design, and global competitiveness.
1996L'Oreal
Maybelline Acquisition
L'Oréal acquires Maybelline New York from Wasserstein Perella for approximately $758 million, instantly becoming the global leader in mass-market color cosmetics and significantly expanding its North American market position.
2000L'Oreal
Matrix and Kiehl's Acquisitions
L'Oréal acquires professional hair care brand Matrix and American apothecary brand Kiehl's Since 1851, broadening both the professional channel and the prestige specialty retail presence in the U.S. Market.
2017L'Oreal
CeraVe Acquisition $1.3 Billion
L'Oréal acquires CeraVe, AcneFree, and Ambi from Valeant Pharmaceuticals for $1.3 billion.
2017Samsung
Harman acquisition closes
Samsung completed the Harman acquisition, expanding into connected car systems and premium audio.
2018L'Oreal
ModiFace Acquisition Beauty Tech
L'Oréal acquires ModiFace, a Toronto-based augmented reality and artificial intelligence beauty technology company, establishing a proprietary virtual try-on and skin diagnostic platform deployed across brand apps, retail partner websites, and social media pla…
2021L'Oreal
Nicolas Hieronimus Becomes CEO
Nicolas Hieronimus, a 30-year L'Oréal veteran who led the Luxe division's transformation, succeeds Jean-Paul Agon as Chief Executive Officer, bringing strategic continuity while accelerating digital commerce and sustainability investment.
2022Samsung
Jong-Hee Han becomes CEO
Jong-Hee Han became CEO of Samsung Electronics Co. in 2022. A longtime TV business leader who helped keep Samsung the top global TV brand.
2023L'Oreal
Aesop Acquisition $2.5 Billion
L'Oréal completes the acquisition of Aesop, the Australian premium natural beauty brand, from Natura &Co for $2.525 billion the company's largest acquisition in over a decade and a strategic entry into the premium wellness and natural beauty segment.
2024Samsung
Jun Young-hyun becomes CEO
Jun Young-hyun became CEO of Samsung Electronics Co. in 2024. Head of the semiconductor (Device Solutions) division and memory business; sole CEO for part of 2025 after Han Jong-hee's death, then co-CEO with TM Roh from November 2025.
2025L'Oreal
FY2025 Sales Reach 44.052 Billion
LOral reported 44.052 billion in FY2025 sales, 4.0% like-for-like growth, 8.892 billion in operating profit, 6.127 billion in net profit after non-controlling interests, and more than 95,000 employees.
2025Samsung
TM Roh joins Young Hyun Jun as co-CEO
Samsung named TM Roh Head of Device eXperience and CEO, joining Young Hyun Jun as co-CEO.
2025Samsung
Annual revenue reaches ~$237B (KRW 333.6T)
Samsung Electronics reported ~$237 billion (KRW 333.6 trillion) in 2025 annual revenue and ~$31 billion (KRW 43.6 trillion) in operating profit.
2025Samsung
Roh Tae-moon (TM Roh) becomes CEO
Roh Tae-moon (TM Roh) became CEO of Samsung Electronics Co. in 2025. Longtime head of the mobile business.
2026L'Oreal
Kering Beauté Acquisition Completed
L'Oréal closed the ~$4.52 billion (€4 billion) purchase of Kering Beauté, including Creed, with 50-year licences for Bottega Veneta, Balenciaga and, from July 2027, Gucci.
2026L'Oreal
Record First-Half Margin
H1 2026 sales reached ~$26.9 billion (€23.77 billion), up 6.8% like-for-like, with a record 21.3% operating margin.
Acquisitions
L'Oreal
- Kering Beauté (including Creed)2026$4B
- Aesop2023$2.5B
- CeraVe, AcneFree, and Ambi (from Valeant Pharmaceuticals)2017$1.3B
- IT Cosmetics2016$1.2B
- Maybelline New York1996$758M
Samsung
- FlaktGroup2025$1.7B
- Xealth2025Undisclosed
- Harman International2017$8B
- SmartThings2014$200M
Questions about L'Oreal vs Samsung
Who is the CEO of L'Oréal SA and Samsung Electronics Co., Ltd.?
L'Oréal SA is led by Nicolas Hieronimus and Samsung Electronics Co., Ltd. is led by Jun Young-hyun and Roh Tae-moon. Both serve as the top executive responsible for the company's strategy, operations, and financial performance.
When was L'Oréal SA founded vs Samsung Electronics Co., Ltd.?
L'Oréal SA was founded in 1909 — 60 years before Samsung Electronics Co., Ltd., which was founded in 1969. L'Oréal SA's longer operating history gives it a deeper track record but also potentially more institutional inertia compared to the younger Samsung Electronics Co., Ltd..
How many employees does L'Oréal SA have compared to Samsung Electronics Co., Ltd.?
L'Oréal SA employs approximately 95,000 people, while Samsung Electronics Co., Ltd. employs approximately 259,149. Samsung Electronics Co., Ltd. has the larger workforce at 259,149 employees, compared to L'Oréal SA's 95,000. A higher headcount does not necessarily imply greater efficiency — it often reflects differences in business model (e.g., manufacturing vs. software).
Where are L'Oréal SA and Samsung Electronics Co., Ltd. headquartered?
L'Oréal SA is headquartered in France and Samsung Electronics Co., Ltd. is headquartered in South Korea. Their different home markets mean they may face different regulatory frameworks, tax regimes, and currency exposure.
Who founded L'Oréal SA and Samsung Electronics Co., Ltd.?
L'Oréal SA was founded by Eugène Schueller. Samsung Electronics Co., Ltd. was founded by Lee Byung-chul.
Which company has a longer operating history — L'Oréal SA or Samsung Electronics Co., Ltd.?
L'Oréal SA has been operating for approximately 117 years, making it the more established of the two companies. Samsung Electronics Co., Ltd. has been in operation for around 57 years. A longer operating history often signals greater institutional resilience and brand recognition, though it can also mean slower adaptation to new market conditions.
Figures come from each company's filings and the sources linked beside them. Amounts reported in another currency are shown in US dollars at an approximate rate and marked with ~. Back to the L'Oreal vs Samsung overview