Amazon vs Myntra: Founders, CEOs and History
Amazon was founded in 1994 by Jeffrey Preston Bezos and is led by Andy Jassy. Myntra was founded in 2007 by Mukesh Bansal, Ashutosh Lawania, Vineet Saxena and is led by Sharon Pais.
Company facts
Founders
Amazon
Jeffrey Preston Bezos
Amazon was founded in 1994 by Jeff Bezos, an electrical engineering and computer science graduate from Princeton who was working as a paid quantitative analyst at the Wall Street firm D. E. Shaw & Co.
Myntra
Mukesh Bansal
Mukesh Bansal co-founded Myntra in 2007. Originally launching the site as a platform for personalized gift items (like custom mugs), he quickly realized the massive, totally untapped potential in selling branded fashion online to Indian consumers.
Ashutosh Lawania
Ashutosh Lawania co-founded Myntra in 2007 alongside Mukesh Bansal. He played an absolutely critical role in building out the incredibly complex logistics and supply chain network required to reliably deliver fashion goods across the highly fragmented Indian p…
Vineet Saxena
Vineet Saxena co-founded Myntra in 2007. He was highly instrumental in the early technical build-out of the platform, helping transition the site from selling personalized gifts into a massive, highly robust fashion catalog capable of handling millions of SKUs…
CEOs and their tenures
Amazon
- Jeffrey P. Bezos1994–2021
Founder & CEO
Jeff Bezos founded Amazon in 1994 and was chief executive until July 2021. He moved the company beyond books in 1998, opened the store to third-party sellers in November 2000, launched Prime in 2005, funded AWS from 2006, and bought Whole Foods Market in 2017.…
Source - Andrew R. Jassy2021–present
CEO
Andy Jassy became Amazon's chief executive in July 2021. He started the AWS business in 2003 and led it as it grew into the largest cloud infrastructure provider by revenue, reporting $128.7 billion of net sales and $45.6 billion of operating income in FY2025.
Source
Myntra
- Mukesh Bansal2007–2015
Co-founder & Former CEO
As Founder and CEO, he built the company from scratch, orchestrated its massive acquisition by Flipkart, and subsequently ran Flipkart's commerce division before leaving to found Cure.fit.
Source - Nandita Sinha2022–2026
Former Chief Executive Officer
As CEO, she fiercely defends Myntra's absolute dominance of the Indian fashion market against aggressive incursions from Reliance (Ajio) and Tata (Tata Cliq).
Source - Sharon Pais2026–present
Head / Chief Executive of Myntra
As Chief Business Officer, she dictates the core merchandising strategy that maintains Myntra's absolute positioning as a premium, fashion-forward platform rather than a discount bin.
Source - Kannan Ganesan2026–present
Chief Financial Officer
As a senior technology leader, he ensures the platform's AI-driven recommendation engine remains vastly superior to rivals, heavily driving impulse purchases.
Source
Timeline: Amazon and Myntra side by side
1994Amazon
Amazon Founded
Jeff Bezos incorporated the company as Cadabra, Inc. in Washington state on July 5, 1994, after leaving D. E. Shaw. He and MacKenzie Scott drove from New York to Seattle, and Bezos began building the website in the garage of a rented house in Bellevue.
1995Amazon
Amazon.com Launches
Amazon.com went live on July 16, 1995, selling books. In the first month the site shipped orders to all fifty US states and forty-five other countries.
1997Amazon
IPO on NASDAQ
Amazon went public on May 14, 1997, selling 3,000,000 shares at $18 each on NASDAQ under the ticker AMZN, raising $54 million. Net sales that year grew 838% to $147.8 million.
2000Amazon
Third-Party Marketplace Launch
Amazon Marketplace launched in November 2000, letting third parties sell on the same product pages as Amazon. Third-party sellers accounted for 61% of paid units by the fourth quarter of 2025.
2005Amazon
Amazon Prime Introduced
Amazon announced Prime on February 2, 2005, a $79-per-year membership with unlimited two-day delivery on about one million items. The US price is now $139 a year.
2006Amazon
AWS Launches Cloud Services
Amazon Web Services announced Amazon S3 on March 14, 2006, followed by EC2 later that year. AWS reported $128.7 billion of net sales and $45.6 billion of operating income in FY2025.
2007Amazon
Kindle E-Reader Launch
Amazon released the first Kindle in November 2007 at $399, with free cellular downloads over Whispernet and the Kindle self-publishing service launched the same day.
2007Myntra
Myntra Founded in Bengaluru
Mukesh Bansal, Ashutosh Lawania, and Vineet Saxena launched Myntra as a personalized gifts site.
2011Myntra
The Historic Pivot to Pure-Play Fashion E-Commerce
Pivoted from personalized gifts to fashion apparel, onboarding top global and Indian brands.
2012Amazon
Kiva Systems Acquisition
Amazon agreed in March 2012 to buy Kiva Systems for approximately $775 million in cash, bringing warehouse robotics in house. Kiva became Amazon Robotics.
2012Myntra
Launch of In-House Private Label 'Roadster'
Introduced Roadster, which became one of Myntra's largest in-house casualwear labels.
2014Amazon
Twitch Acquisition
Amazon agreed in August 2014 to acquire Twitch Interactive for approximately $970 million in cash, adding live game streaming and a creator community to its media assets.
2014Myntra
Acquired by Flipkart
Flipkart acquired Myntra in a deal valued at about ₹2,000 crore (roughly $330 million).
2015Amazon
Echo and Alexa Reach Everyone
Amazon introduced the Echo speaker and the Alexa assistant in November 2014 for Prime members by invitation, then made Echo generally available in the US in June 2015.
2015Myntra
App-Only Move
Myntra shut its website in May 2015 to sell only through its mobile app, and reopened the website in 2016.
2016Myntra
Acquired Jabong.com
Myntra acquired Jabong.com for $70 million.
2017Amazon
Whole Foods Acquisition
Amazon agreed in June 2017 to buy Whole Foods Market for $13.7 billion including debt, adding roughly 460 stores and a physical grocery base for delivery and pickup.
2018Myntra
Walmart Acquires Flipkart Group for $16 Billion
Walmart acquired controlling stake in Flipkart, providing global retail supply chain backing.
2021Amazon
Andy Jassy Becomes CEO
Amazon announced on February 2, 2021 that Jeff Bezos would move to executive chair and Andy Jassy would become CEO. The handover took place on July 5, 2021.
2021Myntra
Logo Changed
Myntra changed its logo in January 2021 after a complaint that the design was offensive.
2022Amazon
MGM Acquisition Completed
Amazon completed its acquisition of Metro-Goldwyn-Mayer in March 2022 at a purchase price of $8.45 billion, adding a library of more than 4,000 films and 17,000 television episodes to Prime Video.
2022Myntra
Nandita Sinha Appointed Chief Executive Officer
Former Flipkart executive Nandita Sinha became CEO; Myntra turned profitable in FY24 under her leadership.
2023Amazon
One Medical Deal Closes and the FTC Sues
Amazon completed its $3.9 billion acquisition of One Medical in February 2023. In September 2023 the FTC and 17 state attorneys general sued Amazon over marketplace practices, and that case is still unresolved.
2023Myntra
Launch of Myntra FWD (Gen Z Fast Fashion Hub)
Unveiled dedicated trend-first fashion portal with weekly micro-drops and creator styling.
2025Amazon
One Millionth Robot and Project Rainier
Amazon deployed its one millionth robot in mid-2025 across more than 300 facilities and released the DeepFleet AI model to route them. In October 2025 AWS brought Project Rainier, a cluster of roughly 500,000 Trainium2 chips built with Anthropic, fully online.
2025Amazon
FTC Prime Settlement and the Amazon Leo Rebrand
Amazon agreed in September 2025 to pay $2.5 billion to settle the FTC's Prime enrollment case, $1 billion in civil penalties plus $1.5 billion in customer refunds.
2025Myntra
Net Profit Reaches ₹548 Crore
FY25 operating revenue rose 18% to ~$701 million (₹6,043 crore) and net profit jumped about 18-fold to ~$63.6 million (₹548 crore).
2026Amazon
Record FY2025 Results and 30,000 Corporate Cuts
Amazon reported FY2025 net sales of $716.9 billion, operating income of $80.0 billion, and net income of $77.7 billion. In January 2026 it cut about 16,000 corporate roles, following 14,000 in October 2025.
2026Myntra
Sharon Pais Takes Over From Nandita Sinha
Sharon Pais was named head of Myntra in April 2026; Sinha later became CEO of Swiggy Instamart from 3 August 2026.
Acquisitions
Amazon
- One Medical2023$3.9B
- Metro-Goldwyn-Mayer2022$8.4B
- Ring2018$839M
- PillPack2018$753M
- Whole Foods Market2017$13.7B
- Twitch Interactive2014$970M
Myntra
- Witworks2018Undisclosed
- Pretr Online Services Pvt2018Undisclosed
- Jabong.com2016$70M
- Cubeit2016Undisclosed
- Native52015Undisclosed
Questions about Amazon vs Myntra
Who is the CEO of Amazon.com, Inc. and Myntra?
Amazon.com, Inc. is led by Andy Jassy and Myntra is led by Sharon Pais. Both serve as the top executive responsible for the company's strategy, operations, and financial performance.
When was Amazon.com, Inc. founded vs Myntra?
Amazon.com, Inc. was founded in 1994 — 13 years before Myntra, which was founded in 2007. Amazon.com, Inc.'s longer operating history gives it a deeper track record but also potentially more institutional inertia compared to the younger Myntra.
How many employees does Amazon.com, Inc. have compared to Myntra?
Amazon.com, Inc. employs approximately 1,576,000 people, while Myntra employs approximately 5,500. Amazon.com, Inc. has the larger workforce at 1,576,000 employees, compared to Myntra's 5,500. A higher headcount does not necessarily imply greater efficiency — it often reflects differences in business model (e.g., manufacturing vs. software).
Where are Amazon.com, Inc. and Myntra headquartered?
Amazon.com, Inc. is headquartered in United States and Myntra is headquartered in India. Their different home markets mean they may face different regulatory frameworks, tax regimes, and currency exposure.
Who founded Amazon.com, Inc. and Myntra?
Amazon.com, Inc. was founded by Jeffrey Preston Bezos. Myntra was founded by Mukesh Bansal, Ashutosh Lawania, Vineet Saxena.
Which company has a longer operating history — Amazon.com, Inc. or Myntra?
Amazon.com, Inc. has been operating for approximately 32 years, making it the more established of the two companies. Myntra has been in operation for around 19 years. A longer operating history often signals greater institutional resilience and brand recognition, though it can also mean slower adaptation to new market conditions.
Figures come from each company's filings and the sources linked beside them. Amounts reported in another currency are shown in US dollars at an approximate rate and marked with ~. Back to the Amazon vs Myntra overview