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Robinhood Markets, Inc.

Independent Editorial Analysis
12 historical events · Editorial analysis

Robinhood Markets Company Profile: Revenue, Business Model & Strategy

Research depth: 12 milestones · 10 FAQs

Robinhood Markets (HOOD) earned $4.473 billion in FY2025 revenue and $1.883 billion in net income. In Q2 2026 revenue was a record $1.31 billion. Co-founder Vlad Tenev is CEO and chairman, and the company had about 2,900 employees at the end of 2025.

How Robinhood Markets makes money: Robinhood charges no commission on US stock, ETF and options trades and earns revenue in three buckets. Transaction-based revenues ($776 million in Q2 2026) come from payment for order flow on options and equities,…

Annual Revenue (FY2025)$4.5B
Employees2,900
CEOVlad Tenev
Founded2013
IndustryTechnology
By Swet ParvadiyaLast reviewed:
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Robinhood Markets, Inc. key figures

Robinhood Markets, Inc. had revenue of $4.5B for fiscal year 2025, up 51.6% from FY2024. Net income was $1.9B, a net margin of 42.1%.

Source: Robinhood Markets, Inc. annual report (Form 10-K, SEC EDGAR, filed 2026-02-20) · Last reviewed October 2026

Revenue growth, FY2019 to FY2025
+58.9% a year
Compound annual rate, $277.5M to $4.5B
Peak revenue year
FY2025
The latest annual year is the highest in this series
Revenue per employee
$1.5M
FY2025 revenue divided by 2,900 employees; headcount may use another date
Current chief executive
Vlad Tenev
In the role since 2013 (13 years)
Documented transactions
5
Between 2019 and 2025
Founded
2013
13 years ago
Where was Robinhood Markets founded?
Robinhood Markets was founded in Menlo Park, California, United States in 2013.
When did Robinhood Markets start?
Robinhood Markets was founded in 2013.
Who founded Robinhood Markets?
Robinhood Markets was founded by Vlad Tenev and Baiju Bhatt.
How old is Robinhood Markets?
Robinhood Markets is 13 years old as of 2026.
In-Depth Analysis
295 words · 2 min read

Robinhood Markets was founded in 2013 by Stanford graduates Vlad Tenev and Baiju Bhatt, who wanted retail investors to trade stocks without paying the $7 to $10 commissions common at the time. The app launched in 2015 after a waitlist of about one million people, and by October 2019 Charles Schwab, TD Ameritrade, E*Trade and Fidelity had dropped commissions on online stock trades.

How Robinhood makes money

Robinhood routes customer orders to market makers that pay it for the order flow, earns spreads on crypto trades and fees on event contracts, collects interest on margin loans, securities lending and cash, and sells the Robinhood Gold subscription. In Q2 2026 transaction-based revenues were $776 million, net interest revenues $389 million and other revenues $143 million.

GameStop and the IPO

In January 2021 Robinhood restricted buying of GameStop and other meme stocks after a clearinghouse demanded about $3 billion in collateral. The decision drew congressional hearings and lawsuits. Robinhood went public on Nasdaq in July 2021 at $38 per share, then saw revenue fall to $1.358 billion in 2022 as trading cooled.

From trading app to financial platform

Robinhood added IRAs with matching contributions, 24-hour trading, the Robinhood Gold Card (built on its 2023 X1 acquisition), advisory custody through TradePMR and global crypto through Bitstamp, both closed in 2025. Revenue reached $4.473 billion in 2025 with $1.883 billion in net income, and the company joined the S&P 500 that September.

2026 so far

Q2 2026 revenue was a record $1.31 billion, up 32%, driven by options, equities and $156 million of event contracts revenue, while crypto revenue fell 38%. Funded customers reached 28.4 million, Gold subscribers 4.8 million and Total Platform Assets $369 billion. In June 2026 Robinhood cut about 10% of its workforce to flatten management.

Robinhood Markets, Inc. Key Facts

CompanyRobinhood Markets, Inc.
Annual revenue change+51.6% (FY2024–FY2025)
Financials$4.5B (FY2025, last reviewed October 2026)
Market Cap$101.0B
FY2025 net income$1.9B
Last reviewedBy Swet Parvadiya, Founder & Editor - October 2026
Founded2013
Founder(s)Vlad Tenev, Baiju Bhatt
CEOVlad Tenev
HeadquartersMenlo Park, California
IndustryFinancial Technology
Employees2,900+

Robinhood Markets Company Profile: Revenue, Business Model & Strategy

"Robinhood matters because it turned brokerage access into a consumer app habit, then forced the industry to remove trading commissions."

Why Robinhood Markets, Inc. Wins

Robinhood wins by making investing simple on mobile and then adding products that keep customers in one app. Net deposits of $68 billion in 2025 show it is also gathering longer-term assets.

Robinhood Markets, Inc. operates in a competitive market alongside The Charles Schwab Corporation, Coinbase Global, Fidelity Investments. Analysts frequently compare Robinhood Markets, Inc. and The Charles Schwab Corporation due to their overlapping products, target markets, and strategic positioning. See full comparison →

Robinhood Markets (HOOD) earned $4.473 billion in FY2025 revenue and $1.883 billion in net income. In Q2 2026 revenue was a record $1.31 billion. Co-founder Vlad Tenev is CEO and chairman, and the company had about 2,900 employees at the end of 2025.

Revenue

$4.5B

Founded

2013

Employees

3K+

Market Cap

$101.0B

Explore Robinhood Markets In Depth

Detailed research across every dimension of Robinhood Markets — history, financials, leadership, and strategy.

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Research Profile

Our analysts compile business strategy profiles from public financial filings, press releases, and analyst reports. Each profile is reviewed for accuracy before publication by our editorial desk and updated on a rolling basis.

Frequently Asked Questions About Robinhood Markets

How does Robinhood make money?

Robinhood earns transaction-based revenue from payment for order flow on options and stock trades, crypto trading spreads and event-contract fees ($776 million in Q2 2026); net interest revenue from margin loans, securities lending and cash balances ($389 million); and other revenue such as Robinhood Gold subscriptions ($143 million).

Who owns Robinhood?

Robinhood Markets is a public company listed on Nasdaq under the ticker HOOD. Its Class A shares are held mostly by institutional and retail investors, while co-founders Vlad Tenev and Baiju Bhatt hold Class B shares that carry 10 votes each, giving them outsized voting power.

Who is the CEO of Robinhood?

Co-founder Vlad Tenev is Chairman and CEO of Robinhood. He has been sole CEO since November 2020, when co-founder Baiju Bhatt moved from co-CEO to Chief Creative Officer. Shiv Verma is Chief Financial Officer.

Who are Robinhood's competitors?

Robinhood's main competitors are Charles Schwab, Fidelity, Interactive Brokers and Webull in brokerage, Coinbase in crypto, Kalshi and other venues in prediction markets, and SoFi in consumer fintech.

What was Robinhood's revenue in 2025?

Robinhood reported FY2025 total net revenues of $4.473 billion, up 52% from $2.951 billion in 2024, with net income of $1.883 billion and diluted EPS of $2.05.

How many customers does Robinhood have?

Robinhood had 28.4 million funded customers and $369 billion in Total Platform Assets at June 30, 2026, including 4.8 million Robinhood Gold subscribers.

How many employees does Robinhood have?

Robinhood reported about 2,900 full-time employees at December 31, 2025. In June 2026 it announced a cut of about 10%, or roughly 290 roles.

What is Robinhood Gold?

Robinhood Gold is a $5-per-month (or $50-per-year) subscription that adds perks such as a higher IRA match, a higher yield on uninvested cash, lower margin rates, Level II market data and eligibility for the Robinhood Gold Card.

How does Robinhood actually make money?

Since it doesn't charge commissions, Robinhood makes the vast majority of its money through a highly controversial practice called 'Payment for Order Flow' (PFOF), where massive market makers pay Robinhood to route customer trades through them.

Who founded Robinhood?

Robinhood was founded in 2013 by Stanford roommates Vladimir Tenev and Baiju Bhatt, who previously built high-frequency trading platforms for Wall Street.

Analysis: How Robinhood Markets, Inc. Makes Money

Deep dive into the Robinhood Markets, Inc. business model, revenue streams, and strategic moats in 2026.

Compare Robinhood Markets, Inc. With

Financial data on this page is sourced from SEC EDGAR filings, official earnings releases, and verified press statements. Revenue figures are reviewed and updated periodically. Read our full data methodology ->

Primary source: www.sec.gov/Archives/edgar/data/1783879/000178387926000023/h

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We use company filings, annual reports, company statements and press reports, with primary sources preferred where available. Each financial row shows its recorded source. Full-year figures are separated from annualized run-rates, partial periods and forecasts; unaudited figures carry a label. Source detail varies by company, so check the linked material when the reporting basis matters.

1. Primary Sources

Public companies may provide filings and annual reports. Private-company figures may come from statements or press coverage. A missing figure stays missing, and a source link should identify where its number came from.

2. Expert Curation

We organize company records and review claims for strategic context, source quality and clarity. Pages show a review date where one is recorded.

3. Multi-Pass Audit

Technical checks flag inconsistent figures and missing links. Editorial review of the underlying source remains necessary for claims those checks cannot verify.

Swet Parvadiya
SEC filings & public records methodology
Sourced from public financial records

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