Founder Profile
Matthew Prince
Last reviewed: September 2026 · By Swet Parvadiya
Background
Matthew Prince possesses a highly unique, dual background in computer science and law, holding both an MBA from Harvard Business School and a Juris Doctor from the University of Chicago. His critical early background involved co-creating Project Honey Pot, an open-source system for tracking internet abuse. This deep background in cybersecurity law and early spam tracking provided the exact strategic blueprint required to architect Cloudflare's massive global security network.
Founding Story
Cloudflare was founded in 2009 by Matthew Prince, Lee Holloway, and Michelle Zatlyn, emerging from a specific security project initiated at Harvard Business School. The founding story is an effective example of transforming a niche utility into a global infrastructure company. In 2004, prior to attending Harvard, Matthew Prince and Lee Holloway (an effective systems architect) had created 'Project Honey Pot.' It was essentially an open-source community project designed to track how spammers harvested email addresses from websites. Website owners installed a small piece of code that allowed Prince and Holloway to monitor amounts of malicious web traffic. However, the project only tracked the bad actors; it didn't actually stop them. By 2009 Prince was attending Harvard Business School and partnered with classmate Michelle Zatlyn to figure out how to turn this dataset into a viable business. They realized that the underlying architecture of the internet was flawed. When a website faced a surge in traffic (either legitimate or a malicious DDoS attack), the servers would crash. Traditional hardware solutions (like physical firewalls) were expensive and only accessible to corporations. Prince, Holloway, and Zatlyn founded Cloudflare with a foundational mission: to 'build a better internet' by providing enterprise-grade performance and security to anyone with a website, routed through the cloud. They launched at the TechCrunch Disrupt conference in 2010. Their immediate success was driven by Lee Holloway's effective, efficient network architecture. Tragically Holloway was later diagnosed with frontotemporal dementia and stepped down, but the foundational architecture he built allowed Prince and Zatlyn to scale Cloudflare into an entity that now handles a significant percentage of all global internet traffic.