Lucas Kelly

Lucas Kelly possessed an incredibly rigorous, deeply practical background in advanced creative operations, complex artist management, and massive-scale digital brand development. Operating as a fiercely capable executive who possessed deep expertise in cultivating highly engaged online creative communities, this intensely strategic foundation provided the exact commercial leverage required to successfully co-pilot the massive Society6 e-commerce expansion.

Lucas Kelly is a highly astute digital product manager, fiercely pragmatic commercial operator, and the profoundly influential co-founder fundamentally responsible for the incredibly robust operational scaling and community growth of the massive Society6 platform. Operating as an incredibly talented creative executive alongside Cooper and Brotherton in 2009, Kelly aggressively spearheaded the highly complex community logistics and strategic artist partnerships required to heavily populate the nascent marketplace. By relentlessly curating the platform's visual identity and fiercely optimizing the massive artist onboarding workflows, he completely ensured the platform possessed an incredibly high-quality, highly desirable product catalog. His absolutely rigorous operational execution completely guaranteed the massive viral adoption of the brand, ultimately leading to its highly lucrative acquisition by Demand Media (Leaf Group).