Founder Profile
Hubert Hansen
Last reviewed: October 2026 · By Swet Parvadiya
Who is Hubert Hansen?
Hubert Hansen is a founder of Monster Beverage Corporation, which was founded in 1935 with Rodney Sacks and Hilton Schlosberg.
- Company founded
- Monster Beverage Corporation
- Founded
- 1935
- Co-founders
- Rodney Sacks and Hilton Schlosberg
Background
Southern California juice entrepreneur who started the business with his sons in the 1930s.
Founding Story
Hubert Hansen founded the Hansen's fresh juice business in Southern California in 1935, selling unpasteurized juices to film studios and retailers. The Hansen's brand later expanded into natural sodas and became the corporate predecessor of Monster Beverage. Hubert Hansen was born in 1888.
Sources
This profile does not yet cite a source specific to Hubert Hansen. The sources below document the company company rather than the person, so check them against the claims above.
- Monster Beverage 2025 fourth quarter and full-year results (Monster Beverage Corporation)
- Monster Beverage 2026 second quarter results (Monster Beverage Corporation)