Koenigsegg vs Nissan: Revenue, Profit and Business Model
Koenigsegg had ~$176M of annual revenue in FY2025. Nissan had ~$80.5B of annual revenue in FY2026 and a net loss of ~$3.6B.
Latest financial snapshot
Koenigsegg
- Latest annual revenue
- ~$176M (FY2025)
- Net income
- Unavailable here
- Net margin
- —
- Revenue growth
- +66.2% a year, FY2023–FY2025
Nissan
- Latest annual revenue
- ~$80.5B (FY2026)
- Net income
- ~-$3.6B
- Net margin
- -4.4%
- Revenue growth
- +9.3% a year, FY2022–FY2026
Financial summary
Koenigsegg
Revenue has grown fast as production scaled: ~$63.7 million (SEK 637 million) in 2023, ~$142 million (SEK 1.42 billion) in 2024 and ~$176 million (SEK 1.76 billion) in 2025. The 2024 annual report showed the first operating profit in years (~$3.5 million (SEK 35 million) versus a ~$30.2 million (SEK 302 million) loss) as gross margin rose from 4.4% to 28%. A 6% stake sold to Chieftain Capital for about $56.5 million (€50 million) in 2024 implied a valuation near $950 million.
Nissan
Revenue peaked at ~$85 billion (¥12.69 trillion) in FY2023 (ended March 2024), with net income of ~$2.86 billion (¥426.6 billion). Then weak U.S. pricing, an ageing lineup and share losses in China hit results. FY2024 revenue was ~$84.6 billion (¥12.63 trillion) with a ~$4.5 billion (¥670.9 billion) net loss, driven by impairments and restructuring charges. FY2025 revenue fell 4.9% to ~$80.4 billion (¥12.0 trillion) and the net loss narrowed to ~$3.57 billion (¥533.1 billion), while operating profit stayed positive at ~$389 million (¥58.0 billion) (0.5% margin). Automotive free cash flow was minus ~$3.22 billion (¥480.8 billion) for the year but turned positive (~$750 million (¥112 billion)) in the second half. Nissan ended FY2025 with ~$7.84 billion (¥1.17 trillion) of automotive net cash and ~$24.1 billion (¥3.6 trillion) of total liquidity, and paid no dividend. In Q1 FY2026 (April to June 2026), revenue rose 9.5% to ~$19.9 billion (¥2.964 trillion) and operating profit was ~$522 million (¥77.9 billion), against a ~$530 million (¥79.1 billion) loss a year earlier. Nissan Motor Co., Ltd. is a colossal Japanese multinational automobile manufacturer and a core member of the Renault–Nissan–Mitsubishi Alliance, commanding a market valuation generally exceeding $15 billion.
Revenue and profit by year
Koenigsegg
| Year | Revenue | Net income | Margin | Growth | Source |
|---|---|---|---|---|---|
| FY2025 | ~$176M | — | — | +23.9% | Source |
| FY2024 | ~$142M | — | — | +122.9% | Source |
| FY2023 | ~$63.7M | — | — | — | Source |
Where the revenue comes from
Koenigsegg
- Car Sales94
Sales of limited-series hypercars (Jesko, Gemera, CC850 and special editions); ~$134 million (SEK 1.34 billion) of ~$142 million (SEK 1.42 billion) net sales in 2024.
- Parts, Service & Engineering6
Aftersales parts and service, plus engineering work and electric drive components sold to other companies.
Nissan
- Vehicle Core Manufacturing88
Wholesale deliveries of passenger sedans, crossover SUVs, pickup trucks, and EVs through franchised global dealer networks.
- Sales Financing10
Retail auto purchase loans, consumer vehicle leases, and wholesale dealer inventory floorplan financing yields.
- Aftermarket, Software & Licensing2
Distribution of genuine replacement parts, Nismo performance tuning kits, NissanConnect digital subscriptions, and battery recycling.
Business model and strategy
Koenigsegg
How it makes money
Koenigsegg makes money mainly by designing and hand-building small series of hypercars and selling them to wealthy collectors through a network of dealers. Cars are allocated years ahead, with deposits paid on order; in 2024 car sales were ~$134 million (SEK 1.34 billion) of ~$142 million (SEK 1.42 billion) total net sales.
Growth strategy
Koenigsegg is raising output from the expanded Valhall Park site toward up to 200 cars a year, delivering the four-seat Gemera, CC850 and new limited editions, and looking to sell its electric drive technology outside cars. It has hired a former Volvo Cars CFO and general counsel as it weighs a possible IPO.
Competitive advantage
Koenigsegg's edge is in-house engineering led by its founder: it develops its own engines, the Light Speed Transmission, Direct Drive and electric motors rather than buying them from suppliers. That gives it unique products and record-setting performance that rivals find hard to copy.
Nissan
How it makes money
Nissan makes money in two segments. The automobile business designs, builds and wholesales Nissan, Infiniti and NISMO vehicles (crossovers such as the Rogue/X-Trail, Kicks and Qashqai, sedans such as the Sentra and Altima, pickups such as the Frontier/Navara, and EVs such as the Leaf, Ariya and Sakura) to franchised dealers, and also sells parts.
Growth strategy
Re:Nissan, announced in May 2025, is a restructuring plan before it is a growth plan. It targets ~$3.35 billion (¥500 billion) in fixed and variable cost savings against FY2024, about 20,000 job reductions, and cutting vehicle plants from 17 to 10 by FY2027. Vehicle production at Oppama will end in FY2027 and move to Nissan Motor Kyushu.
Competitive advantage
Nissan's advantage is a global manufacturing footprint and long experience with electric vehicles. It launched the mass-market Leaf in 2010, which gives it more than a decade of data on how batteries perform in everyday use. Its e-POWER system, in which a petrol engine charges the battery and never drives the wheels, offers an option for markets with few EV chargers.
Questions about Koenigsegg vs Nissan
Which company has higher revenue — Koenigsegg or Nissan Motor Co., Ltd.?
Koenigsegg had ~$176M (FY2025), while Nissan Motor Co., Ltd. had ~$80.5B (FY2026). By latest annual revenue, Nissan Motor Co., Ltd. is the larger business, with Koenigsegg showing a smaller revenue base. Note: these are from different fiscal years and are not a direct like-for-like comparison.
What is the market cap of Koenigsegg vs Nissan Motor Co., Ltd.?
Koenigsegg's market capitalisation stands at $950M, while Nissan Motor Co., Ltd.'s is $7.0B. Nissan Motor Co., Ltd. carries the higher market valuation, reflecting investors' expectations of its future earnings power relative to Koenigsegg.
How does revenue per employee compare for Koenigsegg and Nissan Motor Co., Ltd.?
Koenigsegg has $207k / employee in revenue per employee, while Nissan Motor Co., Ltd. has $670k / employee. Headcounts may use different dates, so the ratio alone does not establish which business operates more efficiently.
How do Koenigsegg and Nissan Motor Co., Ltd. make money?
Koenigsegg and Nissan Motor Co., Ltd. generate revenue in fundamentally different ways. Koenigsegg: Koenigsegg makes money mainly by designing and hand-building small series of hypercars and selling them to wealthy collectors through a network of dealers. Nissan Motor Co., Ltd.: Nissan makes money in two segments.
Which company is valued higher relative to revenue — Koenigsegg or Nissan Motor Co., Ltd.?
On a price-to-sales (P/S) basis, Koenigsegg trades at 5.4x P/S and Nissan Motor Co., Ltd. at 0.1x P/S. Koenigsegg commands a higher revenue multiple, typically indicating that investors expect faster growth or higher future margins compared to Nissan Motor Co., Ltd.. A higher multiple is not inherently better — it may also signal that the stock is priced for perfection.
Is Koenigsegg bigger than Nissan Motor Co., Ltd.?
By last reported revenue, Nissan Motor Co., Ltd. (~$80.5B (FY2026)) is the larger company compared to Koenigsegg (~$176M (FY2025)). Revenue scale is one dimension of size — market capitalisation, employee count, and geographic reach are also relevant depending on the context.
Figures come from each company's filings and the sources linked beside them. Amounts reported in another currency are shown in US dollars at an approximate rate and marked with ~. Back to the Koenigsegg vs Nissan overview