BMW vs Hitachi: Founders, CEOs and History
BMW was founded in 1916 by Karl Rapp, Gustav Otto and is led by Milan Nedeljković. Hitachi was founded in 1910 by Namihei Odaira and is led by Toshiaki Tokunaga.
Company facts
Founders
BMW
Karl Rapp
Bayerische Motoren Werke (BMW) traces its foundational roots not to automobiles, but to the skies above Germany during the First World War.
Gustav Otto
Gustav Otto's importance lies in the aviation world that made BMW possible. He founded an aircraft manufacturing company before BMW became associated with motorcycles or cars, and his operations formed part of the Bavarian industrial environment from which BMW…
Hitachi
Namihei Odaira
Hitachi possesses a historic, foundational founding story, rooted in the industrialization of early 20th-century Japan and driven by a nationalist obsession with technological independence.
CEOs and their tenures
BMW
- Eberhard von Kuenheim1970–1993
Chairman of the Board of Management (CEO)
BMW's longest-serving chief executive turned a mainly German carmaker into an international premium brand, launching the 3 Series (1975) and 7 Series (1977) and completing the 'Four Cylinder' headquarters tower in Munich.
Source - Norbert Reithofer2006–2015
Chairman of the Board of Management (CEO)
Serving as CEO from 2006 to 2015, he maintained BMW's status as the world's best-selling premium automaker and spearheaded the company's early, massive investments in electrification.
Source - Harald Krüger2015–2019
Chairman of the Board of Management (CEO)
Krüger led BMW from May 2015 to August 2019, a period that included the launch of the X7 and the preparation of flexible vehicle architectures.
Source - Oliver Zipse2019–2026
Chairman of the Board of Management (CEO)
Zipse joined BMW in 1991 and led the group from 16 August 2019 to 13 May 2026, concluding 35 years with the company.
Source - Milan Nedeljković2026–present
Chairman of the Board of Management (CEO)
Took over from Oliver Zipse on 14 May 2026 after a career that began as a BMW trainee in 1993 and included senior roles at Plant Oxford, managing director of Plants Leipzig and Munich, senior vice president Corporate Quality and, from 2019, board member for Pr…
Source
Hitachi
- Toshiaki Higashihara2016–2022
Former President and Chief Executive Officer
Shifted Hitachi from a sprawling conglomerate toward infrastructure and digital businesses.
Source - Keiji Kojima2022–2025
Executive Chairman (CEO 2022-2025)
Finished much of the portfolio cleanup and handed over a more focused group to Tokunaga.
Source - Toshiaki Tokunaga2025–present
President and Chief Executive Officer
Brings an energy and rail background to the top job as Hitachi Energy and Hitachi Rail drive more of the group's growth.
Source
Timeline: BMW and Hitachi side by side
1910Hitachi
Founding and First Induction Motor
Namihei Odaira establishes the machinery repair shop that becomes Hitachi, and develops Japan's first 5-horsepower induction motor, establishing the foundation for the company's dominance in electrical engineering.
1916BMW
Official Foundation Date
BMW traces its official foundation date to 7 March 1916 through Bayerische Flugzeug-Werke AG. The origin matters because the business began in aircraft and engine manufacturing before it ever sold cars.
1923BMW
BMW R 32 Motorcycle Launch
The R 32 gave BMW its first branded motorcycle and a recognizable engineering signature around the boxer engine and shaft drive. It turned aircraft-engine know-how into a consumer product after aviation restrictions changed the company's market.
1928BMW
Entry Into Automobiles Through Eisenach
BMW became an automobile manufacturer by purchasing Fahrzeugfabrik Eisenach. The deal gave the company an existing carmaking base and moved it beyond engines and motorcycles into the larger passenger-car market.
1932Hitachi
Expansion into Railway Technology
Hitachi begins manufacturing electric locomotives and rail signaling systems, establishing a deep, institutionalized relationship with the Japanese national railway network that would evolve into the modern Hitachi Rail division.
1959Hitachi
Entry into Computing and Electronics
Hitachi develops its first electronic computer, the HITAC, marking the company's strategic entry into the information technology sector and laying the groundwork for its future digital systems business.
1961BMW
New Class Breakthrough
The BMW 1500 New Class sedan filled a market gap and helped restore BMW as a successful modern carmaker. Its sporty sedan formula became a foundation for the later performance-premium identity.
1994BMW
Rover Group Acquisition
BMW bought Rover Group to broaden its model range, but the integration did not meet expectations and most of Rover was sold in 2000. The episode mattered because it pushed BMW back toward disciplined premium positioning while MINI remained inside the group.
1998BMW
Rolls-Royce Motor Cars Rights Acquired
BMW obtained the Rolls-Royce Motor Cars brand and naming rights in 1998 and took full responsibility for the marque from 2003. The deal expanded the group upward into ultra-luxury without forcing the BMW badge to carry that role.
2011BMW
BMW i Sub-Brand Announced
BMW announced the BMW i sub-brand with the i3 and i8 planned as its first models. The program gave the group an early platform for electric mobility, lightweight materials, and sustainability-focused manufacturing ideas.
2016Hitachi
Toshiaki Higashihara becomes CEO
Toshiaki Higashihara became CEO of Hitachi in 2016. Shifted Hitachi from a sprawling conglomerate toward infrastructure and digital businesses.
2019BMW
Oliver Zipse Became Chairman
Oliver Zipse became Chairman of the Board of Management on 16 August 2019 and served until 13 May 2026. His tenure was defined by the technology-open strategy, the Neue Klasse programme and flexible production across powertrains.
2020Hitachi
Acquisition of ABB's Power Grids Business
Hitachi executes the $11 billion acquisition of ABB's Power Grids business, renaming it Hitachi Energy and instantly establishing the company as the global leader in HVDC transmission and grid infrastructure.
2021Hitachi
Acquisition of GlobalLogic
The company acquires the global digital engineering firm GlobalLogic for $9.6 billion, instantly establishing Hitachi as a top-tier provider of advanced software and product design services for the automotive and telecommunications sectors.
2022Hitachi
Hitachi Construction Machinery Stake Sale
Hitachi sold a controlling stake in Hitachi Construction Machinery to Itochu and Japan Industrial Partners, part of its exit from cyclical listed subsidiaries.
2023BMW
~$176B (EUR 155.498B) Revenue Year
BMW Group revenue reached ~$176B (EUR 155.498B) in 2023, the highest annual revenue in the recent report period shown here. That peak set a demanding comparison base for the weaker 2024 and 2025 revenue years.
2024Hitachi
Acquired Thales Ground Transportation Systems
Hitachi acquired Thales Ground Transportation Systems. Hitachi Rail completed its ~$1.88 billion (EUR 1.66 billion) acquisition of Thales's Ground Transportation Systems business, its rail signalling division, expanding Hitachi Rail to 51 countries and shiftin…
2025BMW
FY2025 Revenue and Deliveries
BMW Group reported ~$151B (EUR 133.453B) in revenue and 2,463,681 automotive deliveries in FY2025. The result showed stable unit scale but weaker revenue and margin conditions, especially as China, tariffs, currency, and EV costs affected the business.
2025BMW
Neue Klasse iX3 World Premiere
The fully electric BMW iX3, the first Neue Klasse model, premiered at the IAA in Munich in September 2025. It is built in Debrecen, Hungary, and European customer deliveries began in March 2026.
2025Hitachi
Toshiaki Tokunaga Becomes CEO
Toshiaki Tokunaga became President and CEO on April 1, 2025, succeeding Keiji Kojima, who became Executive Chairman.
2026BMW
Capital Market Day Reset Plan
On 30 September 2026 BMW set a 3-5% automotive EBIT margin target for 2028 and 8-10% by the start of the next decade, alongside fewer variants, a first BMW ALPINA model in 2027 and a compact Neue Klasse EV for Europe in 2028.
2026BMW
Profit Warning on China Downturn
On 16 June 2026 BMW cut its 2026 automotive EBIT margin guidance to 1-3% from 4-6%. Q2 automotive margin came in at 2.3% and China deliveries fell 30.2% in the quarter.
2026BMW
Milan Nedeljković Became CEO
Milan Nedeljković succeeded Oliver Zipse as Chairman of the Board of Management on 14 May 2026, the day after the 106th Annual General Meeting, which also approved converting all preferred shares into ordinary shares.
2026Hitachi
Record Results and Home Appliance Sale
Hitachi reported record FY2025 profit in April 2026 and agreed to sell 80.1% of its home appliance business to Nojima for about $737 million (¥110 billion).
Acquisitions
BMW
- ALPINA brand2022Undisclosed
- Rolls-Royce Motor Cars1998$66M
- Rover Group1994$1.2B
- Mini brand1994Undisclosed
Hitachi
- Thales Ground Transportation Systems2024Undisclosed
- GlobalLogic2021Undisclosed
- ABB Power Grids2020Undisclosed
Questions about BMW vs Hitachi
Who is the CEO of Bayerische Motoren Werke AG and Hitachi, Ltd.?
Bayerische Motoren Werke AG is led by Milan Nedeljković and Hitachi, Ltd. is led by Toshiaki Tokunaga. Both serve as the top executive responsible for the company's strategy, operations, and financial performance.
When was Bayerische Motoren Werke AG founded vs Hitachi, Ltd.?
Hitachi, Ltd. was founded in 1910 — 6 years before Bayerische Motoren Werke AG, which was founded in 1916. Hitachi, Ltd.'s longer operating history gives it a deeper track record but also potentially more institutional inertia compared to the younger Bayerische Motoren Werke AG.
How many employees does Bayerische Motoren Werke AG have compared to Hitachi, Ltd.?
Bayerische Motoren Werke AG employs approximately 154,540 people, while Hitachi, Ltd. employs approximately 287,901. Hitachi, Ltd. has the larger workforce at 287,901 employees, compared to Bayerische Motoren Werke AG's 154,540. A higher headcount does not necessarily imply greater efficiency — it often reflects differences in business model (e.g., manufacturing vs. software).
Where are Bayerische Motoren Werke AG and Hitachi, Ltd. headquartered?
Bayerische Motoren Werke AG is headquartered in Germany and Hitachi, Ltd. is headquartered in Japan. Their different home markets mean they may face different regulatory frameworks, tax regimes, and currency exposure.
Who founded Bayerische Motoren Werke AG and Hitachi, Ltd.?
Bayerische Motoren Werke AG was founded by Karl Rapp, Gustav Otto. Hitachi, Ltd. was founded by Namihei Odaira.
Which company has a longer operating history — Bayerische Motoren Werke AG or Hitachi, Ltd.?
Hitachi, Ltd. has been operating for approximately 116 years, making it the more established of the two companies. Bayerische Motoren Werke AG has been in operation for around 110 years. A longer operating history often signals greater institutional resilience and brand recognition, though it can also mean slower adaptation to new market conditions.
Figures come from each company's filings and the sources linked beside them. Amounts reported in another currency are shown in US dollars at an approximate rate and marked with ~. Back to the BMW vs Hitachi overview