Founder Profile
Wei Jianjun (Jack Wey)
Last reviewed: September 2026 · By Swet Parvadiya
Background
Wei Jianjun possesses an incredibly rigorous, deeply operational background forged within the highly volatile, rapidly industrializing Chinese manufacturing sector. Having previously worked in intense factory environments before aggressively taking control of a struggling automotive plant, this massive background in complex production logistics and ruthless cost management provided the exact executive blueprint required to engineer the massive Haval automotive empire.
Founding Story
Wei Jianjun, also widely known as Jack Wey, is a highly visionary Chinese automotive magnate and the legendary foundational architect behind the massive Great Wall Motor (GWM) empire and its globally dominant Haval SUV brand. Taking over a heavily indebted, incredibly struggling local automotive repair factory at the age of 26, Wei aggressively executed a complete, highly ruthless corporate restructuring. Demonstrating incredibly sharp, highly strategic market foresight, he completely abandoned basic sedan manufacturing, relentlessly pivoting the entire massive company toward the incredibly lucrative SUV and pickup truck segments. Under his incredibly disciplined, relentless leadership, Haval was officially launched as an independent brand in 2013, rapidly exploding into the absolute best-selling SUV brand in China. Today, Wei is a multi-billionaire industrialist whose highly aggressive, unprecedented global expansion strategy has successfully transformed a tiny provincial factory into a massive, globally dominant automotive monopoly.