George Touche

George Touche was a visionary accountant who, along with his brother and partner Niven, founded Touche Niven & Co in London in 1898. The firm quickly expanded its reach, establishing a transatlantic presence that would prove crucial in the development of the modern global accounting network.

George Touche and his partners established their London-based accounting practice in 1898, focusing on the audit of industrial and commercial enterprises during a period of massive British industrial expansion. Recognizing the growing importance of the American market, Touche's firm expanded to New York in 1898, creating a powerful transatlantic network. This firm eventually merged with Ross, Tower & Co in 1960 to form Touche Ross. Touche's legacy is one of aggressive commercial expansion and the establishment of a consulting-oriented culture that emphasized entrepreneurial growth and cross-border service delivery, providing the dynamic counterweight to Deloitte's traditional audit heritage in the modern entity.